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    toddblogprofile.png__PID:642f8300-0b96-42d5-8551-889f1d639b6e

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    Strava Widgets Styling

    Get RaceDay Ready


    A LITTLE KNOWN BENEFIT OF ALTITUDE CAMPS

    THERE ARE A LOT OF REASONS to go to altitude camps. We've heard, read, watched the uber pros regularly go for weeks at a time and then...

    ... come back to earth and fly.

    Okay.

    But, why?

    Well, here's one I forgot about,
    until I started staying at 11,000' at my sis' in Breck.

    We lose weight...

    • appetite suppressed
    • energy to stay alive
    • dehydration

    ... when living above 10,000'.

    Be careful.

    Eat, like normal, even if it takes a bit of effort.

    Make sure we're peeing normally, or more than normal.

    Keep doing the strength we normally do.

    If we do that, our bodies are still working harder to stay alive and we'll ideally hang on to the muscle...

    ... and still shed some flubber.

    ===

    162.5 lbs 
    8ish hours sleep
    610 anti-oxidant level
    Upper Body: 75 push ups, 0 pull ups, hand gripper, shoulder press, curls
    Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    173/184/-11 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    RACELAX

    SOMETIMES PRE-RIDING the course can get a little too real. I'm just gonna say right now, the following is not...

    ... for those in denial.

    Of the way things are.

    On raceday.

    'Cause this morning, YoungScott and I met up to pre-ride the biggest climb on our upcoming 'A' race.

    We jump in the PEDALvan and head through town to the mountains.

    It's his first time to Leadville and he's excited.

    I've been here a bunch and I'm excited for him,
    and to show him the secrets.

    Then it hits me,
    just like on raceday.

    Kid, we gotta make a pit stop.

    I pull in to CircleK to take care of business...

    ... the ragged creatures of the night are lined up to use the can.

    Now, it's like waiting outside the portapotties on raceday.

    We bounce to the next gas station...

    ... just in time.

    Now, I'm not saying we need to practice station hopping on raceday, but I am saying...

    ... it pays to practice on those early morning rides where the group isn't gonna wait.

    Get up early...

    • to do what we gotta do
    • before we reallyreally gotta do
    • and there ain't time or place go git 'er done

    ... on raceday.

    ===

    164.6ish lbs 
    7.5ish hours sleep
    5500 anti-oxidant level
    Upper Body: 50 push ups, 0 pull ups, hand gripper, shoulder press, curls
    Lower Body: 0 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    176/207/-31 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    TAPERING

    WHEN AND HOW TO TAPER can be a mystery for the new and experienced. Over time we can get better at knowing out bodies. But...

    ... doing it right isn't just a physical thing.

    IMHO

    I like to look at...

    • mind
    • body
    • soul

    ... three areas.

    What I'm aiming to do when I taper is to bring each of these areas back up to full strength.

    Because let's face it...

    ... two weeks out from the 'A' race we're feeling pretty taxed.

    Of course, I'm going to cut back on the volume.

    The week before the week before, my volume is usually around two thirds of my biggest week.

    And the week of the event, I drop it down another third.

    If 18 hours is the biggest week,
    then 12ish hours,
    and 6ish.

    While the volume drops,
    it's much more polarized.

    Super easy,
    or very short spikey efforts.

    For the mind, 
    the goal is to have all of work squared away by Wednesday the week of the event, and major projects off the table the week before the week before.

    For the soul,
    it's really about resting, getting enough sleep, unplugging from all the nonesense of the world at large.

    That's the intention...

    ... to feel really fast and fresh and confident.

    Usually, I'm able to arrange things so most of that happens.

    And, if it doesn't, well...

    ... it's just a bike race.

    ===

    164.6ishlbs 
    8ish hours sleep
    610 anti-oxidant level
    Upper Body: 0 push ups, 0 pull ups, hand gripper, shoulder press, curls
    Lower Body: 0 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    171/185/-13 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    POSITIONING

    WE PAY THOUSANDS for just the right equipment, yet often skimp on getting the position perfected. Because...

    ... it's an extra cost and takes time.

    We aren't sure it's worth it.

    The thingaboutitis...

    ... get it right and the results make everything mo' bettah.

    Lemme share two stories with ya.

    One bike.

    One biz.

    My recently eversoslightly adjust cleat position quest was worth all the effort and extra travel...

    ... I haven't seen my legs register 50/50 balance on output.

    Ever.

    Always slight off.

    And, I could tell...

    • more efficient
    • more comfort
    • more confidence

    ... at the end of a ride.

    Businesses spend a lot of time, effort and money to position themselves in the market place.

    So, today, when I realized I was basically out of my favorite chain wax from Ceramic Speed...

    ... I got online to order more.

    Out of stock everywhere.

    But, I'm in Park City UT and I know...

    • a legit pro shop
    • always high end, drool worthy bikes
    • and super excellent service department

    ... a Contender Bikes shop here.

    Knowing it was a long shot, but not, because of who they are, I called up.

    You got Ceramic Speed UFO All Conditions?

    Yep, 3 bottles.

    See you soon.

    That's called brand positioning.

    ===

    164.6 lbs 
    8ish hours sleep
    490ish anti-oxidant level
    Upper Body: 50 push ups, 0 pull ups, hand gripper, shoulder press, curls
    Lower Body: 0 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    173/191/-19 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IF I HAD TO GUESS

    FOR ANY NUMBER OF REASONS, all our very specific preparation for the demands of the racecourse might be for naught. The race will go on…

    … just not as we’d planned.

    Adjusted.

    Usually because of…

    ·      Weather

    ·      Social strife

    ·      Permitting issues

    … safety concerns.

    I’m looking at just that for my ‘A’ race in Leadville.

    Part of the course burned down.

    They tried an alternate route, more…

    ·      singletrack

    ·      climbing

    ·      rocks

    … during the stage race.

    Logistically those stages probably won’t piece together cleanly.

    They’ll have to come up with something unique for the hundred.

    If I had to guess…

    …the mileage will be a little less,
    and the time a little longer.

    No matter how they put the course together…

    … we’re all gonna PR.

    Which is perfect because PRs are better than podiums.

    ===

    163 lbs 12.5%
    6ish hours sleep
    490ish anti-oxidant level
    not today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    not today Lower Body: 10 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    178/182/-16 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    DOWN 6 LBS + A HACK

    RACING AT ALTITUDE has challenges all on it's own. Besides the obvious, the weather can be extremely unpredictable. There really is...

    ... no substitute for just being up there.

    I've tried 'em all.

    Altitude tent,
    √.

    Sauna or smokin' hot baths,
    √.

    Riding when it's a million degrees,
    √.

    That last one, I did today.

    Laid out a pretty challenging route to simulate the 'A' race...

    • 80 miles
    • 8000' of vert
    • 90º w/high humidity

    ... and boy, was I suffering in that heat.

    Context please.

    Okay...

    • I rolled out weighing 163.6
    • Drank 6 bottles + a popsicle
    • Got home, ate a ton of frozen acai + 20 ounces Liquid IV + 16 ounces chocolate milk

    ... then, got on the scale en route to shower.

    157.8!

    Was it good altitude training?

    Well, it was hot.

    More importantly, I was forced to push through when I just wanted to quit.

    HR high,
    Watts low.

    Was it a good readiness test?

    Yes, I think so...

    • 100'/mile elevation gain
    • Blistering heat
    • 13 mph ave.

    ... exactly the speed I need to turn in two weeks.

    Time to recover and taper.

    Oh, about that hack.

    The pic above is a 3-gallon container...

    • frozen Sambazon acai
    • 100 servings
    • $161

    ... Walmart.com ships it with dry ice.

    Couldn't wait to get home and start scooping to my hearts content today and cool my core while getting in carbs.

    ===

    163.6 lbs 12.5%
    7ish hours sleep
    490 anti-oxidant level
    not today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    not today Lower Body: 10 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    181/251/-70 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    SCREEN MANAGEMENT

    STARING AT GLASS all can be a fools errand. We think we're productive only to find out we're just busy. And...

    ... it can leak over to our training.

    We think we're fast,
    only to find out we're just fit.

    Some context for ya.

    While I was killing time waiting two hours to see my bike fitter (look, LA traffic on a Friday is a bear - better to drive up early for a 4pm appt)...

    ... I popped into a local coffer shop, 
    busted out my laptop.

    The keyboard cowboy quickly slipped into flow and got a whole bunch of endo the week clean up done.

    It occurred to me...

    ... I think I'm more focused with a single, small screen vs the 3 display set up in the office.

    And if that's the case...

    ... how does that transfer to the growing screens on our machines?

    Back in the day...

    • Avocet - time, miles speed
    • Cateye - same but cooler
    • Polar - same with HR

    ...  ittybitty screens, which weighed nothing.

    Here's the dill.

    While increased computer size and weight ain't nothing...

    ... the cognitive load might weigh us down.

    Or, worse...

    ... keep us focused on all the wrong things.

    Thinking we're making headway...

    ... vs just gettin' after it.

    Maybe that's why, as I've shared before, races under an hour...

    • XC
    • CX
    • Crit

    ... I prefer to just put the little beggar in my jersey pocket.

    And rip.

    ===

    164 lbs 12.5%
    7.5ish hours sleep
    710ish anti-oxidant level
    √ Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 10 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    1681/135/25 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    THE OVERNIGHT SUCCESS

    WE'VE ALL HEARD OF THE OVERNIGHT SUCCESS. In fact, we've probably seen more than a few and wondered...

    ... how they did that?

    Might have even been us people are wondering about.

    Well, here's the dill...

    ... nobody understands the overnight success like the athlete who navigated the dark hours.

    The...

    • predawn workouts
    • post kids-to-bed gym
    • back at the desktop because we hit the blacktop during the day

    ... efforts nobody sees.

    I was thinking about that today because we've had some remarkable breakthroughs this month.

    From cracking accounts that took years to get to setting up collaborations with brands who previously turned us down.

    It's exciting stuff, and a reminder the overnight success...

    .. is just an athlete or human or business who persisted.

    Even when they didn't want to,
    when it looked hopeless,
    exhaustion a constant.

    Or, as the great Dylan Thomas wrote....

    Do not go gentle into that good night...
    ... Rage, rage against the dying of the light.

    ===

    164 lbs 12.5%
    8ish hours sleep
    650ish anti-oxidant level
    √ Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 10 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    168/155/9 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    BREAKING UP THE VISUAL FIELD

    AT SOME 'A' RACES the field is comprised of 1000s of competitors, and if we want to make things super easy for our support team it's helpful to have a kit that...

    ... breaks up the visual field.

    Like caution tape.

    I learned this design cue way back when I was doing some work with Intense Cycles.

    Their found Jeff Steber had a background in graphic design, and shared why he liked to include a caution tape-like look on some of the bikes and jerseys.

    It stands out.

    Getting ready for Leadville this year, I thought I'd do a twist on the jail break kit from '22 and go with stripes on the sleeves and socks.

    It should stand out, and help the crew see me.

    To see them, I've designed some fancy flags...

    • black background
    • yellow text
    • 12' tall

    ... which should stand out among the chaos at the feedzones.

    I learned the yellow on black trick back when I was running check cashing stores.

    What a life!

    ===

    164.6 lbs 12.5%
    8ish hours sleep
    650ish anti-oxidant level
    √ Upper Body: 30 push ups, 6 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 30 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    168/174/-7 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    DRIVING ME CRAZY

    ONE OF THE TRANSPORTATION CHALLENGES of an A race is not getting there. We've mastered all forms of travel...

    ... or have we?

    I bring this up because even though the Stravathenian's app said my form was 26, a super high value indicating...

    ... big rested, look out world I'm gonna uncork one.

    My legs were trash this Tuesday morning.

    It actually started last Wednesday, on the drive to Show Low. 

    10 hours behind the wheel, while Surfergirl rode shot gun or slept in the back.

    They felt like trash most of the long weekend.

    Driving home Sunday, 
    same result.

    Or worse.

    But Diesel, just get out and walk around.

    I hear you.

    And that kinda helps...

    ... except it was well north of 105º.

    Blazing.

    All I wanted to do was be hauling gas across the desert.

    Which brings up a very salient point...

    • air
    • sea
    • land

    ... travel can suck the life outtuv us. 

    Whenever possible, we need to buffer the big day with some big recuvry.

    As I look forward to my trek to Colorado, and anticipate the same rotten sensations...

    ... I'm askin' How soon should I leave?

    ===

    I should also point out...

    • hitting the bano
    • food intake
    • sleep

    ... travel can mess with all kinds of our "regular" inputs and outputs.

    Plan accordingly.

    ===

    165.2 lbs 12.7%
    7ish hours sleep
    650ish anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    not today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    169/181/-13 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    SHIFTING UP UP OR COPING DOWN?

    GET CLOSE ENOUGH THE 'A' RACE and sooner or later we've got to make a choice. Whether we've publicly declared our intentions or not doesn't matter as much...

    ... as what we tell ourselves.

    And, others.

    Before ...

    • on the start line
    • after the finish line
    • and all points in between

    ... and after.

    I was thinking about this because...

    • things are not going perfect for my prep
    • life is extra superduper busy
    • the race course changes 

    ... and it would be easy to start lining up the excuses.

    Cope.

    Maybe cancel going altogether.

    This pretty much happens to all racers.

    But not us.

    We stay focused on what we committed to...

    ... we shift up.

    ===

    165ish lbs 12.7%
    7ish hours sleep
    700ish anti-oxidant level
    √ Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    161/135/26 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    GRATITUDE

    AFTER THE 'A' EVENT, regardless of the outcome, the most important thing we can do is...

    ... deconstruct what could have gone better.

    Or, so we're told.

    Heck, I've shared those exact words in the context of selling... 

    ... every great sales professional reviews the process to better prepare for the next sale.

    So, yeah, that would be the obvious thing with racing.

    As well as reinforcing what did actually work.

    After pulling off the family reunion for the last 4 days...

    ... I def had a list of things I wish we'd done better.

    Then I tucked it away.

    Because just like at the end of the race,
    when we cross the finish...

    • our health and abilities
    • the competitors who challenged us
    • the promoters who risk blood and treasure

    ... aren't we just darn grateful we were in on the action?

    ===

    165ish lbs 12.7%
    7ish hours sleep
    700ish anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    no today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    164/148/16 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    PREAPARING TOGETHER

    ONE OF THE MORE FUN THINGS we can participate in is preparing for the A race together. From the cold morning meetups, to the long chats about…

    … how it’s all going to go down.

    This time.

    I was thinking about that today because I’d massively discounted Surfgirl’s insistence that we not only cook all the meals at the big family reunion…

    … but, we’d bring all the food for 40ish people for 3 days.

    The van groaned whole way.

    Our son pointed out…

    … Dad you don’t care about food, you eat sardines and beans from a can.

    He had a point.

    Which is not the point.

    The point is what I witnessed the last 3 days…

    • ·      slicing
    • ·      cutting
    • ·      cooking

    … preparing anything together is a socially beautiful and bonding thing.

    Which is why we love getting into the nitty-gritty of race prep…

    • ·      training
    • ·      geeking out on equipment
    • ·      hashing out all the logistics and travel

    … almost as much as racing.

    Sometimes, all times?, even more than pinning on the number and towing the line.

    ===

    165ish lbs 12.7%
    7ish hours sleep
    700ish anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    no today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    168/171/-3 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    THE CAVE

    THE ANALOGIES  we come up as endurance athletes can be so disconnected from reality because, if we're being totally honest...

    ... it's hard to explain to the uninitiated.

    Let alone those closest to us.

    They're things only we understand, and as soon as we hear it, we're like...

    ... Yeah, totally!

    I thought about this today as we dropped into one our weirder family traditions...

    • from 5 on up to 78
    • wiggling into the openilng
    • crouch crawling the first 30' in pitch black

    ... slithering down into Harris Cave.

    Once we're far enough in, the lava tube opens up into a cavern, then...

    ... pinches down again for another cramped effort.

    Before opening up to yet another cavern where we can stand and feel slightly less threatened by claustrophobia and...

    ... whatever might be lurking down there to get us, should our lights fail.

    Which is analogous to ...

    • forcing ourselves in
    • adjusting and relaxing in the darkness
    • before doing it all again to find out how far we can go

    ... the pain cave we all love and loathe.

    ===

    165ish lbs 12.7%
    8ish hours sleep
    700ish anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    no today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    169/171/-11 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    LIFE IS PRECIOUS

    TAKING RISKS these days ain’t what it used to be. Most of us live close to civilization. If we were to take a tumble, emergency medical services…

    … would be helping us, whisking us a away.

    Within minutes.

    I thought about that, plummeting down a lonely dirt road in the middle of nowhere.

    Life and death.

    About 90 years ago, my relatives were working a sawmill they’d built (see pic).

    A young cousin was manning a large log,
    the timber bucked,
    catching him.

    His leg was gashed.

    The others gathered to try and help…

    • ·      50 miles to town
    • ·      horrendous dirt roads
    • ·      no communications, no helicopters

    … but there was nothing they could do.

    He was dead in minutes.

    Prior to stopping at the sawmill site,
    I gotta ping on my cell phone.

    Service is spotty at best out here.

    Our daughter had gone into labor,
    they’d easily made it to the nearby hospital,
    doctors and nurses and all the supplies were ready.

    ===

    Update: mother and baby are happy and healthy!

    ===

    165ish lbs 12.7%
    8ish hours sleep
    700ish anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    no today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    167/168/-2 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248

     

     

     


    >

    THE DIFFERENCE

    KNOWING THE ORIGIN of things can be empowering if we can tie it into who we are and how we operate. But, in today's connected world...

    ... it's easy to operate unconsciously.

    Asleep.

    Which is why I've sold my rather large extended family on the virtues of trekking...

    • no cell service
    • rustic cabins
    • tents

    ... out to the homestead.

    Land my great great grandpappy lived on for 3 years to secure the title...

    • where my grampa rode out the Spanish flu epidemic
    • where my dad spend his summers cowboying
    • where I spent a few days every other year

    ... over 100 years ago.

    Some of the distant cousins still ranch,
    most of us are city slickers.

    Soft. 

    Unacquainted with the land.

    How it...

    • feels
    • smells
    • sounds

    ... when we're living unplugged.

    You know what I'm getting at right?

    The feeling we have when rolling with a group,
    talking and sharing...

    ... because plugging in would distract from the experience.

    Living.

    ===

    164.4 lbs 12.7%
    7ish hours sleep
    700 anti-oxidant level
    √ Upper Body: 50 push ups, 0 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 0 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    171/193/-23 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    LOOKING BACK AT TRANSFORMATIONAL

    [as I prep for my A race, I thought I'd look back how I felt the last time I did it, in 2022]

    IT'S NOT FOR EVERYBODY, but it might be for you.  I came across this concept a bunch of times over the years.  It never really sunk in until I heard it stated like this...

    ... I increased my volume a lot.

    Yeah, we've all heard that.  However, what followed hit deeply into my thought process and ultimately my training...

    ... It has been transformational.

    Who doesn't want to transform their training?

    Let me pause right here.

    It might not work for you.  The main reason is the timing of life just isn't right.  For me, it's working...

    ... because I now have the time.

    When I had less time, and less focus, a big week for me was about 12 hours...

    ... an average week, about 8.

    These days, in fact this year, my biggest week ever has been 20 hours...

    ... the last four build weeks have averaged nearly 15, and 12 the rest of the year.

    That's nowhere the 20-30 hours most pros put in.  In fact, it's a challenge during this build session before Leadville.  Frankly, I'm happy in the 12 range.  Plenty fit...

    ... by making my average week equal my formally biggest week.

    https://pedalindustries.myshopify.com/products/the-way-of-the-r-a-c-e-r

    In the end, it's about doing all you can do...

    ... a topic I cover in the 2nd chapter of my book.

    Which is free, just cover the shipping and handling.

    https://pedalindustries.myshopify.com/products/the-way-of-the-r-a-c-e-r

     

    ===

    164.4 lbs 12.7%
    7ish hours sleep
    700 anti-oxidant level
    not today Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    no today Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    175/223/-49 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248

     

     


    >

    BAKING CAKES

    HOW DO WE KNOW it's time to bring the high volume phase to an end, when preparing for the A race of the year? It's a lot like baking a cake...

    ... at some point we gotta put it the oven.

    And, wait.

    If we stretch out the build phase too long, 
    we run the very real possibility of over cookin' it...

    ... winding up burnt.

    Crispy.

    If we stop too far out from the A race,
    well, then our training ingredients...

    ... might never rise.

    Leaving us flat.

    I'm sure there's some real science we could tap into,
    or the wise voice of a trusted coach.

    Barring those options, I lean toward...

    • feeling exhausted
    • not wanting to get outside
    • residual, never-receding muskul pain

    ... as my top indicators.

    I'm officially there.

    Couldn't come at a better time.

    I'll be spending an extended weekend...

    • mainly talking
    • hanging out
    • relaxing

    ... at the family reunion.

    Oh, that cake analogy...

    ... now is the time to give the training into deliciousness.

    ===

    166.4 lbs 12.7%
    7.5ish hours sleep
    750 anti-oxidant level
    √ Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 15 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    170/201/-32 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IT'S NOT ENOUGH TO BE STRONG

    THE TOUR DE FRANCE took a big tumble today. Jonas, running in 2nd place, a previous winner and excellent bike handler failed to navigate a very tricky turn...

    ... and broke his clavicle.

    Sucks.

    Before the news hit, enlightening us all to one potential factor in causing him to go down...

    ... I was already thinking about why some crashes happen.

    More importantly, why some hit the deck and shatter, while others...

    ... pop back up and keep racing.

    My thoughts were self-centered of course.

    The effort to do hundreds of...

    • pushups
    • pullups
    • squats

    ... building up my body's ability to handle what is thrown at me, late into a ride or race?

    It feels like it is,
    as I feel in complete control 5 hours into a stout offroad ride.

    At the same time, 
    am I putting body in a state where it is more likely to bend vs break?

    These thoughts were going through my head as the skin and bones Jonas was clearly in massive pain.

    Then, I heard the unthinkable.

    After traveling hundreds of kilometers from yesterday's race to today's,
    arriving very late in the evening...

    ... he was awakened for a drug test at 2am.

    No matter what we are doing to keep our bodies in top shape to handle the demands of racing...

    ... missing sleep when we are already exhausted is a formula for disaster.

    ===

    164.4 lbs 12.7%
    8ish hours sleep
    730 anti-oxidant level
    √ Upper Body: 100 push ups, 20 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 100 ATG air squats and 24 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    174/228/-55 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    WHY, IT'S ROUTINE

    IN THE QUEST TO SQUEEZE IT ALL IN, we learn to develop and rely on routines. Do something consistently, and it becomes rote. Boring in the sense that...

    ... we don't have to think about it.

    Saving us all kinds of mental energy, as well.

    Here are a few examples that made today's ride, much better.

    20 minutes into my 2 hour sprint to meet Smiley, I felt my rear tire losing a ton of air...

    • added air with CO2
    • noticed a leak
    • plugged it

    ... took less than 60 seconds to diagnose and repair.

    Thought I'd better text him to confirm my ETA, and noticed I'd left my phone at home.

    Doh!

    But, I have a reputation for being on time and it's routine for me not to wait, so...

    • I pressed on
    • arrived at Cook's at 9
    • didn't see him there, waited 2 minutes at the trailhead

    ... and we blasted the climb together.

    Mostly together,
    he always starts out hotter than me,
    becoming my top rabbit to chase and pace.

    When I rolled up to the general store for my Saturday fix, 4.5 hours into the ride, parched and empty, without my phone to pay...

    • popcicle
    • Mexican Coke

    ... I didn't have to beg, because they know my m.o. and that I'm good for it.

    And, that's just a smidge of routine evidence for operational mastery.

    Carry on.

    Oh, and in case your wondering...

    • a mini tool
    • 2 CO2s + 1 nozzle
    • Dynaplug RacerPro (4 plugs)

    ... what's in my mini raceday bag.

    https://pedalindustries.com/products/pedal-industries-mini-raceday-bag-2-0-isd

    ===

    166 lbs 12.7%
    8ish hours sleep
    580 anti-oxidant level
    none today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    none todayLower Body: 10 ATG air squats and 24 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    178/263/-86 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    PRUNE, FOCUS, EXECUTE

    HOW WE ARRIVED AT OUR CURRENT LEVEL OF COMPETENCY is a matter of choice. And, that's the challenge. In a world where we can do anything...

    ... it's easy to reach the end of the day having done nothing.

    We know better.

    Starting with pruning the options...

    • uplifting
    • challenging
    • beneficial to others

    ... leaving only the good stuff.

    Then, we focus...

    • attracting
    • believing
    • feeling

    ... with the blinders on, seeing only our end goal.

    Executing daily...

    ... continuously improving.

    Very nice you say,
    but make it practical.

    Ok.

    Here's an example.

    I really enjoy racing and riding my XC mountain bike.

    Knowing that, I've built up a race-ready rig...

    ... and taken it to the next level.

    Most recently, that meant rebuilding the suspension...

    • removing the Brain
    • replacing a bunch of parts
    • and all new lubes and fluids

    ... which now is supremely supple and plush, fork and shock.

    When we are unwilling to prune, focus and execute...

    ... we are in our comfort zone.

    The case there would be comfort with absolute crap vs...

    ... demanding the best performance we can aquire.

    Got it?

    ===

    165lbs 12.7%
    7ish hours sleep
    610 anti-oxidant level
    none today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    none todayLower Body: 10 ATG air squats and 24 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    161/169/-9 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IT'S NOT BRAIN SURGERY?

    AT A CERTAIN LEVEL, the set up of our equipment is highly personal. The reason is simple, we are putting in a massive amount of time. And, the minutest adjustment...

    ... can muck it all up.

    A lot.

    Leading to anything from a niggle to a...

    ... Screw it, I'm done with this sport.

    So it was with great care that a swapped out my cleats today.

    They weren't completely warn out, but they were a little sloppy and replacing them now vs a week before my A race seemed prudent.

    I scrubbed up...

    • pictures had been taken of the current position
    • the area around the cleats taped off
    • tools and lube lay at the ready

    ... put on my operating apron.

    The procedure went as expected,
    no complication.

    The patient was warned to take it easy the next few days,
    and expect to feel some initial discomfort.

    Physical therapy, in the form of bringing a torque wrench on the next few rides, was presribed.

    Like the idiot I am, I promptly headed out for 90 minutes and a fair amount of climbing...

    ... stopping for many adjustments.

    Got close to the old position,
    gonna take a few more rides to reach nirvana.

    PS... if this seems dramatic, or overkill, blame my dad burning this lesson into my young impressionable mind. his first lawyering job was as a malpractice attorney and the first case was defending a doctor who cut off the wrong leg.

    ===

    163.6 lbs 12.7%
    7ish hours sleep
    6800 anti-oxidant level
    √ today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 10 ATG air squats and 24 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    164/192/-28 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    I SCREAM

    DURING THE LARGEST BUILD PHASE, the miles and hours are waywayway bigger than our norm. It can be daunting, overwhelming...

    ... we need a reward.

    Beyond kudos.

    Something to see us through.

    Which is exactly what I was thinking today,
    halfway through what will like be my biggest week of the year.

    Building for Leadville.

    The route would be much longer than my usual Dirty Wednesday...

    ... and it hit my like a icy bolt from the Silver Surfer.

    If I stayed on the pedals,
    I'd have time to stop by the General Store.

    A hundred year old building I usually only visit on Saturdays.

    The point being...

    ... the always have the best selection of Mexican popsicles.

    I was flooded with a memory of my dad, and his favorite saying...

    ... I scream, you scream, we all scream for ice cream.

    And that was all I needed to get me through the summer heat.

    Today.

    What will it be tomorrow?

    165.4 lbs 12.7%
    8ish hours sleep
    730 anti-oxidant level
    √ today Upper Body: 110 push ups, 22 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 110 ATG air squats and 24 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    167/217/-50 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    THIS IS 'A' SUPER COOL CAT

    MOST OF US DON'T KNOW THE HISTORY of the famous group rides. I'm not talking about the one 5 locals started a couple of months back...

    ... I'm talkin' the legendary loops.

    And, their morphing iterations over the years.

    I was reminded of how our heralded TMWC...

    ... took it to the next level by adding some extra credit.

    Called the A loop.

    About 10 years ago, Super Dave Koesel made a great suggestion.

    We should add on to the ride.

    Why?

    So we have something to do vs waiting for the guys at the regroup.

    It took us a few iterations,
    carving our way through a neighborhood,
    adding on two punchysprinty climbs.

    Finally, we had it perfected,
    arriving just in time to meet the crew...

    ... and keep rolling full gas.

    Plus, since we had just started cracking the hour on the original TMWC, back then...

    ... now we had an updated hour goal.

    We've hit it on the A loop multiple times,
    even got closer than we've been lately today, 1:02:54 (for me)...

    ... could it be because Super Dave was back in town, after years of being gone?

    ===

    ICYMI... Super Dave is an aero genius... Remember when 3T came out with their aero gravel bike, years before that was a thing?... yeah, that was Dave's project.

    Here's a link to his current company... look to see top secret versions of these bikes at the Olympics.

    https://strommcycles.com/

    ===

    167 lbs 12.7% (I keep telling myself I'm 10lbs over goal because of all the strength work, but we all know it's because 
    7ish hours sleep
    580 anti-oxidant level
    none today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 10 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    166/216/-50 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    THAT SONG!

    WE AIN'T SERIOUS if we don't have a our own battle song. The one we can count on when...

    ... well, all the time.

    Could be a playlist.

    Mine, current fave for firing up...

    ... Born To Run, Frankie Goes To Hollywood version

    On repeat.

    Now Chuck shared a forgotten gem with me for raceday...

    ... Kickstart My Heart, by Motley Crew.

    Surfergirl on vacation...

    ... Don't Disturb This Grove, by The System

    To get pumped for motos in the desert the kids loved...

    ... Animals, by Nickleback

    When I head off to the pearly gates, my beatbox will be humming...

    ... Low Rider, by War.

    What's yours?

    ===

    166.4 lbs 12.7%
    8ish hours sleep
    5900 anti-oxidant level
    √ Upper Body: 100 push ups, 20 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 20 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    159/181/-22 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IS IT THE EFFORT THAT COUNTS?

    WHEN TRAINING FOR THE 'A' RACE, if we're really all in, it's imperative that we prepare by doing the work demanded by the course. That means we have to nail the pace...

    ... we can sustain.

    Or do we?

    Lemme splainit.

    Say, I'm training for a punchy event with lots of power climbs...

    ... short 1-5 minutes, repeating.

    I could do intervals at a specified power output...

    ... or I could go for the burn I know I can barely handle for 1-5 minutes.

    Or, take my upcoming Leadville MTB race, I know the pace I need to sustain to meet my goal finishing time.

    Training the effort required...

    ... is part art and part science.

    The science might say we need to put out an average of X watts...

    • getting over a steep, short pitch
    • hustling to catch a group
    • tucking a long downhill

    ... the art is knowing when to go above or below the power needed.

    Being intimately aware of the effort > callous commitment to pace.

    ===

    165 lbs 12.7%
    8ish hours sleep
    640 anti-oxidant level
    √ Upper Body: 100 push ups, 20 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 100 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    163/209/-46 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    THIS IS POLARZING

    THE DEBATE RAGES ON, whether or not polarized training is valuable for the unwashed or is it just for the uber elites putting in bigbig hours. To really get a grasp on the argument...

    ... let's look at from other perspectives.

    Take marketing.

    In marketing, we tout what makes us special, unique, desirable...

    ... while pointing out the enemies of our awesomeness.

    For example, when it comes to bags I might communicate dome bags with everything piled inside are just complete trash and chaos...

    ... where as our RaceDay bags make raceday smooth, easy and successful.

    In politics, the party we align with makes the others out to be stupid, incompetent and evil...

    ... where our party is full of benevolent geniuses.

    It's the same with...

    • religion
    • sports teams
    • abortion, climate change, guns, borders, etc

    ... topics never to be brought up at Thanksgiving dinner.

    What does this have to do with training and us?

    I'm just trying to set the stage....

    • too much time in tempo
    • not enough aggregate training
    • inadequate or non-existent recovery

    ... polarized training has enemies, too.

    I was thinking about that today,
    because I had a great day with the fellas.

    Here's how I set it up...

    • Monday Z1
    • Tuesday romping group ride, all zones all out
    • Wednesday high Z2
    • Thursday low Z2
    • Friday Z1, barely tapping the pedals
    • Saturday, 6 hours at Leadville pace with nearly 2 hours at threshold or above

    ... finishing the final ride, feeling pretty darn good despite 9000' in 80 miles.

    If you disagree...

    ... then, I have succeeded in providing you some polarizing thoughts on polarization.

    ===

    165.4 lbs 12.7% <- this blubber has got to go!
    7.5ish hours sleep
    600 anti-oxidant level
    none today Upper Body: 10 push ups, 20 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 20 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    167/241/-74 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IT'S GOING TO BE HIDDI

    TRAINING FOR AN EPIC ride or race is always tricky. It's so easy to over do it on the preparation when we want to be confident that we are ready...

    ... to go the distance.

    Battle hardened.

    So, when I put together tomorrow's route and added...

    ... It's going to be hideous.

    I had to ask myself...

    ... What the heck are you thinking?!

    This goes against my plan to prepare for Leadville this year by staying under

    • 5 hrs
    • 8000'
    • 80 miles

    ... fresh and not torched.

    Aiming for more power, 
    and efficiency.

    We're going to over every one of those metrics tomorrow,
    plus it's a group of hitters and we'll be hitting it.

    Yes, I could pull the plug,
    or just not show.

    But, who are we kidding when we say stuff like that?
    (Hideous rides call to my soul. How 'bout you?)

    ===

    164.4 lbs 12.5%
    7ish hours sleep
    680 anti-oxidant level
    none today Upper Body: 10 push ups, 20 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 20 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    152/152/-1 per Strava Relative Effort (whatever that means)

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    WHAT WE ARE

    LOOKING WHERE WE WANT TO GO takes great discipline. Not to be distracted by the lady in the red dress is...

    ... a skill that deserves mastery.

    It's not easy.

    Time and time again, ripping the course, we have to ignore the obvious perils and...

    ... stay focused on our goal.

    Going as fast as possible,
    error free.

    Oddly,
    limiting our vision to the best path forward is relaxing.

    Calming.

    Requiring less energy.

    Ultimately, a heckuvalot faster.

    So, we practice the skill all the time and when we have those Oh shift! moments...

    ... we forgive ourselves, and reset.

    Perhaps the great Emerson said it best...

    ... What we are, that only can we see.

    ===

    164.4 lbs 12.5%
    7.5ish hours sleep
    530 anti-oxidant level
    √ today Upper Body: 10 push ups, 20 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 20 ATG air squats and 10 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    90/98/-8 per Strava

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248

     


    >

    THE SLIGHT EDGE

    BECAUSE WE USE OUR GEAR every day, we don't always notice the performance is degrading. It's gradual, and we are...

    ... more concerned with our own numbers.

    But, the gear matters.

    If we remember anything from the dominance of Team Sky it's...

    ... marginal gains.

    They matter.

    Not necessarily individually, 
    collectively they stack and become game changers.

    So are the marginal losses.

    I share this as a cautionary tale.

    While in Park City a few weeks back,
    bombing miles and miles of sweet single track...

    ... my fork went from finicky to very funked up

    My pal Chad helped me get it working enough to enjoy the trip.

    As soon as I returned, I rang up the local suspension whiz Mike and gave him the situation.

    He ordered parts from Sram to rebuild and improve the fork by replacing the Brain.

    Simple enough, 
    and 7 weeks before Leadville.

    Dropped off the bike Monday, planning to have it back for the weekend and continue to perfect my oneness with my steed.

    Hey Todd.

    Hi Mike.

    We gotta small problem.

    Uh-oh.

    Sram sent the wrong parts.

    Dang.

    Yeah, it's gonna be another 10 days.

    Is the suspension torn to pieces?

    Yes.

    Ok, I understand.

    Now, here's the part we all need to understand...

    • we need to stay on top of the maintenance
    • allow plenty of time for parts to arrive
    • and for the mechanic's schedule

    ... in order to have the slight edge we need on raceday.

    ===

    165.8 lbs 12.7%
    8ish hours sleep
    530 anti-oxidant level
    √ today Upper Body: 125 push ups, 25 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 125 ATG air squats and 20 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    91/103/-10 per Strava

    What I'm reading: State of The Union, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    2026 TUESDAY MORNING WORLD CHAMPIONSHIPS WERE LIT

    ABOUT THE MOST FUN we can have is upping our game for the weekly group ride. The good ones all have memorable names. Just saying them sparks...

    ... anything from fear to fun.

    Like The TMWC.

    A ride we started 24 years ago...

    • 30+ riders every Tuesday at 630
    • most wearing the ride's kit
    • with an annual throwdown

    ... and is still ripping today.

    Today wasn't any ol Tuuzdee...

    • the regulars
    • the outta towners
    • the first timers hoping to hang on

    ... it was the unOFFICIAL 2026 Championships.

    4 categories...

    • Women
    • U35
    • U50
    • U100

    ... racing for glory.

    Bragging rights for a year.

    The course has never changed, but...

    • fullgas from the start
    • even paced 'till The Wall
    • saving it all for the Corkscrew finish

    ... the raceday never plays out the same.

    Today unfolded with bouts of massive power,
    dropping to conversational,
    and back at it.

    The only thing that was the same was Alessandro...

    ... pulling off the first Threepeat.

    He was so far off the front the camera crew mistook him as some cat who happened upon the course...

    ... except he raced up The Wall with god-like speed.

    Put over a minute on lil' ol' me,
    and nearly everyone else.

    Insane.

    Priscilla crushed the women's field,
    snatching longstanding, legit QOMs.

    It's not all about the wins, though.

    Juan was voted most-improved,
    and Eric picked up rookie of the year.

    These aren't participation trophies ...

    ... they represent outstanding effort, week after week.

    Congrats to these cats....

    Overall

    Alessandro
    Kody
    Andrew

    Women

    Priscilla
    Maria
    Vi

    U35

    Andrew
    Eric
    Scott

    U50

    Kody
    Drew
    Alfredo

    U100

    Alessandro
    Rob
    Mani

    Still reading?
    Wondering how we pull it off?

    Our 4 rules are key...

    • Leave on time
    • Obey the law
    • Make a friend
    • Have fun

    ... plus, always be inviting.

    https://pedalindustries.com/collections/2024-tmwc

    Use Promo Code TMWC2026 To Save 20% On The Gear

    ===

    166 lbs 12.7%
    8ish hours sleep
    640 anti-oxidant level
    none today Upper Body: 90 push ups, 18 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 112 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    90/100/-10 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    WHO HAS THE BEST TdF ANALYSIS?

    THERE ARE A LOT of professional pundits pontificating the particulars of each stage of the Tour de Frants. Then, there's the amachurs. Us handlebar hams... 

    ... handing out our homemade takes.

    Who's best?

    Certainly it's not Velo's...

    Jonas Vingegaard was left choking in Pogi's exhaust and came to the line two seconds back after the 1.7km hilltop kick to Les Angles.

    ... latest retarded hyperbole.

    Cycling News' take...

    A devastatingly-long and sustained acceleration by Tadej... with a two-second advantage.

    ... wasn't much of an improvement.

    Jonas said it better...

    It's a shame, of course. But when we started the Tour, we expected to lose time... so it's a good starting point that I'm tied on time with Tadej.

    ... and more accurately.

    But, he's not selling ads for eyeballs.

    My eyeballs and ears like to take in...

    • Chris Horner for pointing out the knucklehead moves of the day
    • Lance's podcast for the entertainment
    • GCN's breathy and breasty euroness

    ... if I have the time.

    And then there's NBC's crew...

    • I do feel for Brent and TJ having to educate the unwashed with silly cartoons and goofy bets
    • No way I could ride the sissybar like Christian or do the man on the course stuff like Steve
    • Amid correcting, Bobke does a good job as the straight man
    • Phil may miss a few deets, but that voice is still gold to me

    ... collecting a solid paycheck.

    Nothing wrong with that.

    For actual, pure analysis...

    • concise
    • relatable
    • insightful

    ... I think Tom Danielson does it best.

    He delivers it via blog, vlog and podcast.

    You're probably thinking Nice job taking potshots at people just trying to do their jobs...

    ... to which I'll counter, I'm grateful we have so many real human points of view vs the AI slop sure to come our way.

    Links to Tom's work:

    https://cinchcycling.cc/blogs/news/tour-de-france-stage-3-tadejs-boxing-match

    ===

    166 lbs 12.7%
    8ish hours sleep
    610 anti-oxidant level
    √ Upper Body: 90 push ups, 18 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 112 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    87/81/5 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    WHAT ABOUT WHEN IT'S NOT WORKING

    MOST OF US have a test course, a segment that is our fitness barometer, where we lay down a valiant effort, then upload it...

    ... to see where we're at.

    Sometimes years of data points.

    When we're prepping for the A race we'll hit it hard.

    The results are instructive...

    • PR'd it
    • on track
    • woefully wanting

    ... from elation to devastation.

    Gratefully, it's usually good and confirming info.

    But, what about when it isn't?

    Like my Leadville prep test up a similar climb to Columbine...

    • 1:10 in May
    • 1:14 in June
    • 1:15 in July

    ... which is honestly, quite discouraging?

    The May effort I was waiting for my friends,
    in June I was chasing all the way,
    in July I went alone.

    July's effort was the shortest
    June's was much longer,
    May's the longest.

    Big takeaway...

    ... my fitness is going backwards.

    So, find the positives...

    • I'm descending better than I have since the TBI
    • the nutrition plan seems to be on point
    • the bike is nearly complete

    ... and make adjust ments.

    I still have 7 weeks to turn it around...

    • stop shredding my legs with weight training
    • get back to throttling Saturdays
    • stack the Zone 2 miles

    ... and I have some definite ideas on how to do that.

    Will it work?

    I dunno.

    What won't work is quitting.

    Thoughtful, calculated perseverance is always the right answer.

    ===

    165.6 lbs 12.6%
    7.5ish hours sleep
    580 anti-oxidant level
    √ Upper Body: 150 push ups, 30 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 112 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    88/87/1 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248

     


    >

    HALF THE FREEDOM

    WE KNOW where the 50% mark is on the course. The distance. The estimated time it takes to get there. The food we'll need to arrive and...

    ... finish with good energy.

    But, is that enough?

    Knowing vs doing, 
    totally different things.

    The first half of 2026 is gone.

    For some, it flew right by.

    Others...

    • bored
    • unengaged
    • beset by challenges

    ... had a different experience.

    We are free to stay the course, or...

    • 10x goals
    • Committed mindset work
    • Severing whatever is holding us back

    ... recalibrate and blow everyone's minds (ours included).

    God, bless America.

    ===

    Nowza good time to crack that journal open and document the amazing things we've accomplished to date. 

    What I'm studying: The works of Neville Goddard

    Let's rip!

    ===

    164 lbs 12.6%
    8ish hours sleep
    530 anti-oxidant level
    none today Upper Body: 60 push ups, 12 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 112 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    88/88/0 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    GUITY AS CHARGED

    THE EVIDENCE IS OVERWHELMING, there is no defense for the flagrant violations of society's norm...

    ... we've got a problem.

    And, we don't care.

    It's who we are...

    • city limit sign? let's race
    • KOM within reach? let's race
    • event 700 miles away? let's race

    ... we're constantly on the lookout for our tribe.

    We rarely watch sportsball,
    we'll watch a TdF stage start to finish.

    We do find comfort in the couch,
    after an absurdly long day outside ripping.

    We do devour ice cream and cookies,
    but only when the calorie deficit is irredeamable.

    We aren't normal...

    ... we're race junkies.

    ===

    If that resonates, 
    you might want this shirt,
    which I'm pretty sure we priced wrong at $20.
    https://pedalindustries.com/products/race-junky-classic-t-shirt-fe

    I'll fix the price after the holiday.

    https://pedalindustries.com/products/race-junky-classic-t-shirt-fe

    ===

    165 lbs 12.6%
    7ish hours sleep
    680 anti-oxidant level
    √ today Upper Body: 60 push ups, 12 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 112 ATG air squats and 0 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    89/96/-7 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    BROKE OR BROKEN?

    IT'S AMAZING what we're willing to put up with. I suspect it's just in our nature and probably why...

    ... we thrive at the endurance game.

    We tune it out.

    And, here's the dill.

    Pretending things aren't the way they are...

    ... can be demoralizing.

    Yesterday, I had my cracked front windshield replaced on the van.

    It wasn't huge,
    but it was slowly growing,
    ever since our trip to Sea Otter.

    Neighbor Rick came out to chat and asked me why I replaced it.

    Honestly?

    Yeah.

    It was making me feel poor.

    The thingaboutitis, if I'd had the rock chip fixed immediately...

    ... the cost would have been minimal.

    Which begs the question...

    ... what are we allowing to languish and bring us (our performance) down?

    ===

    166.4 lbs 12.4%
    8ish hours sleep
    610 anti-oxidant level
    √ today Upper Body: 150 push ups, 30 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 150 ATG air squats and 36 split squats with 50lbs, nordic curls, box jumps, heel and toe raises
    90/104/-14 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    MY EXCUSE FOR NOT BEING ON PEPTIDES

    THE TEMPTATION to tap the pharmacy is getting realer every day. Call it the effects of the human genome project or clever marketing...

    ... lotsa people on the train.

    I've been surprised.

    Just in the last month or so, some of my much younger (30s and 40s) and generally healthy friends...

    • trimmer
    • slimmer
    • sexier?

    ... have let me know their results from peptides.

    They aren't athletes who compete,
    just dudes wanting a better bod.

    My response is always the same.

    Dang...

    ... I can't do that because I'm a racer.

    I know...

    • the likelihood of getting tested is practically nil
    • the evidence of peptides disappears quickly
    • the help they deliver is real

    ... but, I'll know.

    So I push on in the land of...

    • working hard
    • eating clean
    • getting rest

    ... and I'm quite okay with that.

    ===

    165.8 lbs
    7 hours sleep
    540 anti-oxidant level
    not today Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    not today Lower Body: 150 ATG air squats and 36 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    90/104/-14 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    RIDE WITH YOUR NEIGHBOR AS YOU WOULD RIDE WITH YOURSELF

    EVERY NOW AND AGAIN we get an insight that touches our hearts and when we try and explain it to others they just don't get it. Not their fault. We just need an analogy...

    ... we can all relate to.

    Try this one.

    I'll do my best to share the change of heart I had recently...

    • a homeless woman sitting on the corner of a busy sidewalk in front of a food court
    • people, me included, waiting for the light to change
    • ignoring her sad, red eyes like they didn't exist.

    ... it wasn't my finest moment.

    We're all rich.

    I'm on a stupidly expensive bike,
    but no cash on me,
    gazing ahead.

    Ignoring the obvious hurt and loneliness.

    I was ashamed...

    ... of my inability to see the once beautiful baby at my feet.

    What would it have cost to acknowledge her?

    And it hit my heart so hard...

    ... Love they neighbor as thyself.

    Finally I got it,
    and I'll do my best to share it with you.

    If we really loved our neighbors as ourselves we might...

    • be a little nicer, kinder more patient
    • genuinely ask how they are, if they need a hand
    • we might hold the bar a little lower or a little higher, out of love

    ... not the awkward, stumbling empathy that paralyzes us.

    Genuine desire to help others as ourselves out knowing that...

    • if we were raised differently
    • made regrettable choices
    • had terrible experiences

    ... but for the grace of God go I.

    It reminds me of my good friend Todd Darley, a better Todd than I, who always rolls out with food.

    One day we're ripping up Mulholland with a spicy group, gonna PR it...

    ... and Todd disappears.

    Where'd you go?

    Stopped to talk to the homeless hiker?

    What?

    Yeah, wanted to make sure he was okay. Gave him a bagel I had.

    Last Saturday, a dude in a pick up with a trailer full of tools pulled up to me and Chad and flipped us the bird...

    ... I laughed and asked myself Now why would I do that? Having a bad day? PTSD from cyclists?

    I'll never know that dude's literal problem...

    ... just hoping this change of heart stays with me forever.

    ===

    165.4 lbs
    8 hours sleep
    630 anti-oxidant level
    √ Upper Body: 50 push ups, 10 pull ups, hand gripper, shoulder press, curls
    not today Lower Body: 150 ATG air squats and 36 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    88/91/-3 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    IS THIS CODDLING?

    WE'VE ALL HAD to face the unbearable hot situations. Sometimes in training, others in a race. But, that's the thing...

    ... we've all had to face them.

    That's life.

    So, when the geniuses at Velo led with Extreme Heat Could Force Radical Rethink of the Tour de France...

    ... I sighed.

    Stop the coddling.

    They're professionals.

    Then Surfergirl chimed in...

    • 2013 Tour of California
    • 4pm finish
    • 114º

    ... But, remember Palms Springs.

    We started early and rode the stage ahead of the pros.

    Dropping down into the desert floor was like riding into a giant hair dryer.

    Oppressive and awful.

    My son and I staggered into a 7-11 and chugged giant Slurpees...

    ... finally lowering our body temps to be able to ride to the finish.

    The pros came in and literally collapsed on the sizzling black and gooey tarmac.

    She had a point.

    It was horrific.

    After wading through the Velo clickbait I discovered the "radical rethink" just meant considering starting the races at 9:30 vs the typical much later starts that finish in the hottest time of the afternoon.

    You know the real tragedy isn't the coddling, it's that...

    ... I won't be able to go for an early spin and watch the race finish live.

    I'm sure I'll find a "radical rethink" of my entertainment consumption.

    ===

    163.4 lbs
    9 hours sleep
    690 anti-oxidant level
    √ Upper Body: 150 push ups, 30 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 150 ATG air squats and 36 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    89/99/-10 per Strava

    What I'm reading: Path of the Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    MOVING THE COMFORT ZONE

    IT CAN BE PERPLEXING to know a truth from personal experience, to share it because we care, and see it not be received...

    ... because it's scary.

    Like ripping downhill.

    I have a few friends who are training for a big event with me.

    There will be a fair amount of climbing,
    followed by a fair amount of descending.

    None of it...

    • steep double-track
    • wide open hardpack
    • a bit of chunky rocky stuff

    ... will give most mountain bikers any trouble.

    Unless we're racing,
    really going for it.

    Even then, most will be fine...

    ... but, they could be so much better.

    And here's the headscratcher...

    ... I can't get them to ride much harder trails in preparation.

    They protest,
    avoid,
    skip.

    Because I'm absolutely failing to ride home the point that learning to rip more challenging trails now...

    • steeper
    • chunkier
    • twistier and slicker

    ... will move the comfort zone.

    Moving the comfort zone means we are...

    • more efficient
    • relaxed
    • calm

    ... saving all kinds of physical and emotional energy.

    While others bog down with Oh shift! moments, we can turn those sections into...

    • recovery
    • relaxation
    • moments of bliss

    ... something to look forward to, and potentially gain/make up time.

    If we're into that.

    I am.

    You?

    (Where else are we too fraidy catty to move the comfort zone?)

    ===

    163.6 lbs
    7.5 hours sleep
    580 anti-oxidant level
    none Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 100 ATG air squats and 20 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    91/114/-23 per Strava

    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: The works of Neville Goddard, all kinds of marketing

    https://www.strava.com/athletes/10248


    >

    BUT, DOES HE REALLY CARE (NOW)?

    ON RACEDAY it's fair to say nothing else matters but the race. The training, the fine-tuning, the sacrifices...

    ... they're all coming together.

    We need to rip.

    But, when it's all said and done... 

    ... should anybody, ourselves included, really care?

    Take a dude I heard about...

    • inspired and helped millions of cancer patients to believe they had a chance
    • single-handedly lifted a dying sport getting legions to pedal
    • operator of a massively popular podcast
    • successful investor and businessman
    • father of five children

    ... does he really care that he's not recognized as winning 7 TdFs?

    For all you haters that are now triggered, the unsubscribe button is above and below.

    For the open minded, contemplating our own mortality and personal achievements...

    • family
    • race wins
    • inspiring and helping others

    ... what would you prefer?

    ===

    164 lbs
    7.5 hours sleep
    580 anti-oxidant level
    none Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 100 ATG air squats and 20 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    87/93/-6 per Strava

    What I'm reading: Path of The Assassin, Brad Thor
    What I'm studying: The works of Neville Goddard, all things marketing

    https://www.strava.com/athletes/10248

     


    >

    INNOVATION THROUGH IGNORANCE

    IGNORANCE AND IGNORANT are such ugly words. And don't even speak ignoramus. Referring to anybody with those words...

    ... is just plain mean spirited.

    Ain't gonna make ya friends.

    Yet, the truth is, many of personal innovations come from ideas...

    • never heard of
    • never thought of
    • never been exposed to

    ... we were completely ignorant to.

    Here are a few of mine...

    • swimming to control breathing
    • lift heavy, low reps
    • sprints for power

    ... that have helped improve over the years.

    The swimming one I came up with on my own when training for Leadville in the early days. I wanted to control my breathing and keep my breaths deep.

    The lift heavy, low reps I learned from one of the great Phil Mafetone books. He only pioneered Zone 2 training coaching Mark Allen to become the most complete and dominating triathlete of his era.

    Lift heavy, low reps was also heavily preached in the fascinating book Underground Secrets To Faster Running, by Barry Ross.

    Sprints for power came from the awesome Fred Duncan, a premiere track coach.

    The idea that we are born to be athletic and should treat our bodies as such came through loud and clear in Christopher McDougall's book Natural Born Heroes.

    I could go on...

    • crusty old curmudgeons calling me out
    • lessons learned through experience
    • defeats whose sting was wicked

    ... but that's not the point.

    The point is we've got to continually expose ourselves to new ideas and concepts and experiences in order to...

    ... keep innovating and growing.

    Spiritually. Mentally. Physically. Socially.

    ===

    1664 lbs
    8 hours sleep
    580 anti-oxidant level
    √ Upper Body: 75 push ups, 15 pull ups, hand gripper, shoulder press, curls
    none today Lower Body: 100 ATG air squats and 20 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    88/102/-14 per Strava

    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: The works of Neville Goddard

    https://www.strava.com/athletes/10248

     

     


    >

    THE VISION BORED

    VISION WHILE RACING isn't everything, but it's right up there with oxygen. We gotta breathe, we gotta see...

    ... to move forward.

    I was thinking about that today while zipping down a twisty trail.

    If I let my eyes start to focus on what's up close...

    ... my speed drops and I become much more reactive.

    When I'm focused far ahead...

    ... I go much faster, slipping into a state of flow and things are magically easier.

    The thing I was thinking about was my vision board.

    Mulling over the things already accomplished, as well as what is in the works.

    The vision board seems to work the same way...

    ... focusing on the outcome, not how I'm going to get there.

    Some of you may be thinking Dude is nuts,
    others nodding your heads That's right.

    Either way, I'll leave you with this thought from King Salomon...

    ... Where there is no vision, the people perish.

    ===

    166.2 lbs
    8 hours sleep
    620 anti-oxidant level
    √ Upper Body: 100 push ups, 20 pull ups, hand gripper, shoulder press, curls
    √ Lower Body: 100 ATG air squats and 20 split squats with 70lbs, nordic curls, box jumps, heel and toe raises
    89/108/-19 per Strava

    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: The works of Neville Goddard

    https://www.strava.com/athletes/10248


    >

    TUCK AND ROLL!

    AERO. The term is like a science fiction blob that oozes it's way into everything, eventually killing everything in sight and taking over the world...

    ... with no end of it's pervasiveness in site.

    Can we escape the creepiness?

    The thingaboutitis, once we go slip down the aero tube...

    • positioning
    • equipment
    • apparel

    ... it's almost impossible to stop.

    That list falls short of the whackiness...

    • hands on the mtb fork crowns at Leadville
    • hydration bladders stuffed in front of jersey
    • dropper seat post for bombing road descents

    ... which actually works.

    I was thinking about that this morning as I crested The Wall, about 15 seconds behind the leaders.

    Pedaling till I was spun out...

    • butt hooked on end of saddle
    • hands next to the stem
    • chin on the Wahoo
    • elbows in
    • knees in

    ... I assumed the position (I'm not a butt on seat tube believer).

    Would I, could I catch before the bottom?

    Being on my lessthanaero gravel bike...

    • spun out with gravel gears
    • rolling shallow depth road wheels
    • rockin' a well ventilated KASK helmet

    ... I needed every aero advantage I could get.

    After rolling up on the 3 in between the two leaders...

    ... we rotated, taking short and speedy pulls.

    It took forever to catch,
    all the way to the final curve.

    I'm already thinking about next week...

    • actual aero helmet
    • clean shave on the legs, face, arms(?)
    • and, yeah, gonna bust out the Speedsuit

    ... what else I can do to improve my aeroness.

    On my previous road bike, I clocked 51 mph...

    ... today's set up shows 47.4 mph.

    Tuesday can't some soon enough.

    ===

    168 lbs
    7 hours sleep
    580 anti-oxidant level
    no Upper Body: 150 push ups, 30 pull ups, hand gripper, heel and toe raises
    √ Lower Body: 100 ATG air squats and 20 split squats with 70lbs
    89/113/-24 per Strava

    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248


    >

    CUI BONO?

    THERE ARE A LOT OF DEALS that get cut on the race course. Some are obvious, some hidden. Many between competitors...

    ... for money, glory and pride.

    The worst deal of all?

    Well, that depends on Cui bono?...

    ... Who benefits?

    Deals between competitors kindasuck, but...

    • hang on for camera glory
    • work to stay in break
    • straight cash

    ... we can usually tell who benefits,
    and who pays.

    No, the most insidious deals...

    • staying up late
    • backing off the finishing sprint
    • starting the new diet "tomorrow"

    ... are the ones we cut with ourselves.

    Because nobody benefits,
    'cepting our competitors.

    ===

    167.4 (Happy Fatter's Day - sheesh!)
    8 hours sleep
    580 anti-oxidant level
    √ Upper Body: 150 push ups, 30 pull ups, hand gripper, heel and toe raises
    no Lower Body: 100 ATG air squats and 20 split squats with 60lbs
    85/90/-6 per Strava


    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248


    >

    MY INSANE CULT

    FEW OF US HAVE BEEN TO AN AA MEETING, but we've seen TV/movie version many times. Hi, I'm Todd and...

    ... I'm an endurance junkie.

    Hi Todd.

    When we come clean with the general population, Today I...

    • swam 10,000 yards
    • rode for 5 hours
    • ran 20 miles

    ... they think we're crazy.

    We're not.

    The adrenaline rush of ...

    • 60 miles an hour in nothing but lycra
    • the swimmers blue mind
    • the runner's high

    ... we need that hit.

    Regularly.

    This risks we take...

    • sending it down the mountain
    • running along into the cold, dark night
    • impossibly holding our breath one more length

    ... would freakout any life insurance company.

    These sensations of pushing well beyond normal, reasonable, safe...

    ... are often all that's keeping us stable.

    In all sincerity, because the allure of the lottery and dulling our senses with substances is so very tempting and tragically treacherous...

    ... stay dangerous my friends.

    The sane kind.

    ===

    164.6
    7.5 hours sleep
    580 anti-oxidant level
    √ Upper Body: 60 push ups, 20 pull ups, hand gripper, heel and toe raises
    √ Lower Body: `100 ATG air squats and 20 split squats with 60lbs
    86/98/-12 per Strava


    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248


    >

    TODAY WAS A ROUGHIE

    SOME BIG TRAINING DAYS are better than others. The reasons are myriad. Which means when it goes sideways...

    ... it's up to us to figure it out.

    Like today.

    I knew it was going to be a big day...

    • 7 hrs
    • 87 miles
    • 10,500' of vert

    ... on Monday.

    There are only 8 weeks to get our Leadville legs, and me and Let's Go need(ed) to do some simulation.

    For me,
    today,
    I just never got comfortable.

    Never felt that feeling of being on top of the pedals and...

    ... smoothly moving like a Singer sewing machine.

    It was much more like a broke down pumpjack one might see in the hot and dusty oil fields of Bakersfield...

    ... in desperate need of lube and love.

    Clunk.
    Clunk.
    Clunk.

    I've narrowed it down to a few things...

    • going too deep on Thursday after solid Tuesday and Wednesday
    • rolling the gravel wheels vs road wheels on Friday's BRO ride
    • hitting the legs with resistance Sunday-Thursday

    ... and I should know better.

    I'm gonna add to that...

    • probs too much tire pressure
    • def hotter today than our last attempt
    • carrying a third bottle to be safe on hydration

    ... some I can control, some I can't.

    In the end, I think it really comes down to not being sufficiently recovered.

    On a positive note, given the fatigue level... 

    ... we averaged 12.7 mph with zero drafting over a similar profile to Leadville.

    Not bad.
    Not great.
    But, we can work with that.

    Oh, and I'm feeling quite extra speedy on the downhills.

    Time for...

    • In-N-Out burger, fries and shake
    • some good sleep
    • and a day off

    ... to set the pins up to be knocked down next week.

    ===

    164.6
    7.5 hours sleep
    580 anti-oxidant level
    √ Upper Body: 0 push ups, 0 pull ups, hand gripper, heel and toe raises
    √ Lower Body: `0 ATG air squats and 0 split squats with 50lbs
    89/113/-25 per Strava (someone's tired!)


    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248


    >

    THAT TOPSECRET SECRET

    THE IDEA OF A PUBLIC DECLARATION is not new. Lots of people have proclaimed they will accomplish X goal and gone on to do just that... 

    ... because it works.

    There is a hitch.

    The haters,
    the perceived haters,
    hating the idea of haters.

    There are plenty of famous athletes who have made the call and fallen flat on their face...

    ... sometimes by knockout.

    Which is why most of keep our plans secret,
    denying ourselves the power therein.

    I'm onboard with that.

    There is also power in keeping our intentions unknown.

    Wherein lies another hitch.

    If we're posting our stats with the Strava lords,
    that might be considered a passive-aggressive statement.

    Which begs the question...

    ... if we're keeping our mouths shut, do we keep our training private?

    Personally, I'm open book on that, except for my top secret racing agenda which scrawled in code...

    ... on my vision board.

    ===

    164.6
    7iah hours sleep
    580 anti-oxidant level
    √ Upper Body: 30 push ups, 10 pull ups, hand gripper, heel and toe raises
    √ Lower Body: `0 ATG air squats and 0 split squats with 50lbs
    83/84/1 per Strava
    What I'm reading: Lions of Lucerne, Brad Thor
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248

     


    >

    IMAGINE THAT!

    WHEN WE WERE CHILDREN, can ya even remember that?, we had tremendous imaginative powers. From games to friends to travel to faraway places... 

    ... our lives were boundless.

    What happened?

    Did reality set in?

    Did we set conditions on our dreams?

    Did some kind old bag of wind tell us not to have our heads in the clouds?

    The thingaboutitis...

    ... when we register for an event or race, all bets are off.

    We've already imagined...

    • the trainging
    • the equipement
    • the travel and accomodations

    ... to start.

    More importantly, if we're really on our A game, and you and I are!...

    ... we can see the finish line, and exactly how we'll be at that moment.

    Which isn't child's play.

    It's actually...

    • life
    • business
    • relationships

    ... how doers get it done!

    As I'm writing this I'm reminded of the gloves I wore today...

    and the shirt I'm wearing right now

    This is gonna be a total marketing faux pas because we're neverever supposed to make too many offers, but... 

    ... I imagine more than a few of you will want this reminder to Rip!

    Order the Gloves, get the Shirt for FREE.

    Use this code: LET'SRIP

    https://pedalindustries.com/collections/lets-rip-buy-t-get-gloves-for-free

    ===

    162.6
    8 hours sleep
    670 anti-oxidant level
    √ Upper Body: 30 push ups, 10 pull ups, hand gripper, heel and toe raises
    √ Lower Body: 30 ATG air squats and 0 split squats with 50lbs
    85/91/-7 per Strava
    What I'm reading: 7 Powers, The Foundations of Business Strategy, Hamilton Helmer
    What I'm studying: Imagination, Neville Goddard

    https://www.strava.com/athletes/10248

     


    >

    EMBRACING THE BURN, DAILY/OFTEN

    WE'VE ALL FELT THE BURN. Some of us love it, some of us hate it. No matter where we are on the spectrum...

    ... the burn is coming for us.

    Is it minimizable?

    Maybe.

    If yesterday is any indicator, I may have stumbled upon something.

    For the last few weeks, I've been steadily increasing my ATG air squats.

    From reps of 10 to reps of 30.

    If you haven't done them lately, or ever...

    • standing
    • to full "ass to grass" 
    • to standing

    ... it's quite a shock to learn our trusty bottom half may not be as durable as we think.

    When I started 10 burned,
    then 20 really burned...

    ... the last 5 of 30 were a massive struggle.

    Back to yesterday's hammerfest, when the burn came on it was like my body saying...

    ... Oh, we're gonna burn now. Buckle up buttercup, I've got this.

    Rather than pulling the plug at the onset of burn, I embraced it and powered on.

    Best I've felt in weeks/months.

    Now, I'll be the first to admit it could just be that I was supertapered going into last weekend's BWR UT and I might just be having a good response to the taper followed by the 3.5 hours of racing across the high desert.

    But, even if that's the case...

    ... the burn of 30 ATGs feels so good.

    Gonna keep upping it,
    apparently 100 is a thing.

    (yes, on top of split squats and probably bringing back box jumps)

    ===

    165.2
    8 hours sleep
    480 anti-oxidant level
    √ Upper Body: 90 push ups, 30 pull ups, hand gripper, heel and toe raises
    √ Lower Body: 90 ATG air squats and 18 split squats with 50lbs
    85/96/-12 per Strava
    What I'm reading: 7 Powers, The Foundations of Business Strategy, Hamilton Helmer
    What I'm studying: Prayer, Neville Goddard

    https://www.strava.com/athletes/10248


    >

    Building a Team Brand

    Nov 15, 2016
    by
    Todd Brown

    Part of building a team involves building a brand. Velosport is a local team we work for. They have their main logo, but it’s rarely seen. Like most teams, sponsors cover their jersey, and canopy.  That’s proper, the sponsors are paying the bills for the team. We gather all those sponsor logos and make all..

    velosport
    2016 Velosport T’s

    Part of building a team involves building a brand.

    Velosport is a local team we work for.

    They have their main logo, but it’s rarely seen.

    Like most teams, sponsors cover their jersey, and canopy.  That’s proper, the sponsors are paying the bills for the team.

    We gather all those sponsor logos and make all kinds of cool stuff for them.

    Once a year, they make a one off t-shirt for the members that has nothing to do with their sponsors or their team logo.

    That’s fun.

    It binds the crew together.

    Got a shirt from 5 years ago?… that has a meaning all it’s own, and that’s branding.

    View Details

    Ridin’ With Nelly

    Nov 14, 2016
    by
    Todd Brown

    The first time I saw Nelson Vails was ’84.  The first time I rode with him was in ’88.   The first time we connected was ’12.  Today he called. Pull up chair kids. The summer of ’84 was a special one for me.  I’d just returned from a church mission to Mexico.  English was a struggle...

    Nelson Vails 1984 Olympian and Silver Medalist
    Nelson Vails 1984 Olympian and Silver Medalist

    The first time I saw Nelson Vails was ’84.  The first time I rode with him was in ’88.   The first time we connected was ’12.  Today he called.

    Pull up chair kids.

    The summer of ’84 was a special one for me.  I’d just returned from a church mission to Mexico.  English was a struggle.  Culture shock all over.  No job, free time, the Olympics in LA and this new thing called ESPN 24/7.

    I flipped on the tube, and there was Alexi Grewal on the roads of Mission Viejo racing away from all the favorites.  The drama was amazing.  Steve Bauer bridged up to him and Alexi did the road cycling version of the rope-a-dope on La Paz… yes kids, the same La Paz we slug it out on Canyon Velo Long.  Bauer was by far the superior sprinter and would go on to much greater cycling success, including wearing the Yellow Jersey… but, not that day.  Gold for Alexi and America.  Lots more gold and silver and bronze cycling medals would follow.

    I was hooked.

    I wanted more, and would get it because track cycling was up next.

    The track was outdoor, in Carson.  The racing would go on for several days.  The US Team was very prepared, and looked awesome.  All the guys were cool, but one guy stood out…

    … the bike messenger from Brooklyn…

    … his name was cool, he looked cool, and he was a cool customer.  Check it.

    It was a team of standouts, and I was rooting hard for him to do great.

    What would it be like to be that fast?

    I pumped up the old LeTour and pedaled around the condo complex.  It was old and neglected, but it rolled.  It was a lot like the clunkers I’d ridden in Mexico.  The wind on my face and through my short hair felt sublime… it was freeing.

    5 years later, I’d graduated and married and picked up cycling.

    We lived in Irvine.  I was on the local team, Canyon Velo.

    One day, either on Food Park or Coffee Crew (it was originally a Saturday ride), he was there.

    No joke.

    Nelson Vails was on the ride.

    I’d heard he was in town, and heard he’d been riding the group rides.

    And there he was.

    So cool.

    I was trying to be cool… but, I wasn’t.

    We were rolling up Back Bay, in a decent double pace line, and somehow I wound up next to Nelson Vails.

    I tried small talk, I’m horrible at small talk.

    He just looked at me and said something like man, you gotta keep your thumb and forefinger touching like this… his accent was so Brooklyn… I was star stuck… “like this” he said again, showing me his fingers wrapped confidently around the bar.  Not gripping, just confident.

    You keep your hand like you have ’em, hit a bump and you lose control… take us all out.  Got it?  Yep.

    I still think of that conversation all the time, and I can honestly say that little tidbit has saved me more than once on and off the road.

    20 something years later we became “friends” on FB.  I told him about the advice he’d given, and we laughed about it.  Now he has his Rides with Nelly going, and yesterday I see he’s gonna be at Tour de Tucson Saturday.  I post, C U there.  This morning I see he likes my comment… you can do that on FB, make friends with people and get to know them.

    Then my iPad rings.  It’s Nelson.

    I’m making eggs.

    Yo, what’s up Nelly?

    Hey, you want to ride up front at Tucson with me? (I want an accent).

    Heck yes I do.

    Cool, here’s what you need to do… I listen, I get it.  I’m in.

    Now, I can’t tell you more because I have to keep it on the down low… but I can tell you there’s a slight chance you could join us.  Don’t think I’m a turd here, but it’s up to me to make sure you merit starting up front – you’re fast, and you’re safe.

    Let me know if you want to ride with Nelly next Saturday.

     

    View Details

    Racing Is A Lot Like Going To Church

    Nov 13, 2016
    by
    Todd Brown

    You got your Sunday best, jersey and bibs. You got your chapel, race course. You got your preacher, race promoter. You got your congregation, racers. You got your opening announcements, racer meeting. You got your opening hymn, the National Anthem. You got your sermon, the race. The sermon, for most of us is hell, fire and damnation...

    Photo by Called To Creation
    Photo by Called To Creation

    You got your Sunday best, jersey and bibs.

    You got your chapel, race course.

    You got your preacher, race promoter.

    You got your congregation, racers.

    You got your opening announcements, racer meeting.

    You got your opening hymn, the National Anthem.

    You got your sermon, the race.

    The sermon, for most of us is hell, fire and damnation.

    We are chastised and castigated for our lack of discipline with our diet and sleep, for our lack of care with our spouse (bike), and for our lack of paying attention to the commandments (bike handling skills).

    Post sermon, the preacher tries to pick our spirits back up…

    …in reality it’s mingling with the other sinners that makes this church time so special.

    Sharing our sins and our burdens with each other, and giving a helping hand where possible and accepted. Cheering each other on for the good deeds of the previous week, and sustaining each other in the efforts to be a little better in the coming week.

    Yep, it’s a lot like church… and that’s why I love it, and love our flock, and pray for our preacher to give us a good sermon in his chapel.

    _____________________________

    Today’s NonDot race went pretty good for me.

    I’ve been really tired lately, and just kinda burned out on racing and riding hard.

    This fall has been epic for surf, and I’ve blown it by not taking a bike off-season.

    But, we are in this big research phase for a revolutionary race series we are planning and so we’ve been hitting every single race and fondo and ride we can.  It’s a ton of fun, but it’s hard to do this late in the season.

    My power was good and steady through out.  My times on the three big laps were:

    00:27:49.75 00:27:54.80 00:27:47.54

    … can’t ask for more than that.

    I’m really digging my Fluid.  I found this by chance at the Whiskey 50 where I’d run out of Hammer Heed.  There’s something about it, it’s a much more sustained energy for me.  I still use Hammer Recoverite, post ride… though with our new, always stocked Muscle Monster fridge at work I’m only going Recoverite when I don’t want all the caffeine.

    Tire pressure seems to be nailed down at 24 lbs.  On my hard tail, that pressure seems perfect.

    Speaking of hardtail and perfect… I railed the big down hill, posted a 4th faster over all – ever.  Not bad for the old diesel.

    The guys and gals at NonDot put on another great event.  I like what they’re doing.  It’s simple, like Simple magazine simple.

    Oh, my canopy got wings when the wind picked up.  Shoulda staked it in.  It was the back wall that was causing havoc. I’m going to make a new back wall out of our stretch mesh that I use on the bike rack banner.  It’s a really cool fabric, big vents, stretchy and still shows the print really well.  It’s kinda see through too, which will be different.  Plus, it will fold up super small.

    Got to catch up with a lot of friends.  My friend Gerrit is retiring next year, and his wife Kim retires the year after… happy for them.

    Scott McClain’s company name is so fitting, Called To Creation.

    It’s been a long 2 1/2 weeks for Susie… she’s been in Utah caring for her mom and she’s exhausted.  She comes home tomorrow, which means I gotta get off the couch here and do some deep cleaning… gotta get to the store too… she’s needs a vacation, I miss her. She comes home tomorrow, which means I’m gonna skip church and go visit my parents in Encinitas before Susie lands in San Diego.

    me-railing

    View Details
    Roll Recovery

    Roll Recovery

    Nov 12, 2016
    by
    TODD BROWN

    My friend MIke Gould showed me this the night before the Tahoe 100. He promised it would be awesome. I used it. It hurt like hell. An hour later, that night… legs sore as ever. It seemed like a really bad idea to do before a major event on my calendar. I woke up the next..

    My friend MIke Gould showed me this the night before the Tahoe 100.

    He promised it would be awesome.

    I used it.

    It hurt like hell.

    An hour later, that night… legs sore as ever.

    It seemed like a really bad idea to do before a major event on my calendar.

    I woke up the next day.

    Ate my sardines and black beans.

    Rolled up to the start, and had the race of the year.

    You can get Roll Recovery at your local bike shop – got mine at RNR.

    One of the best tricks of the year for me… and will definitely use tonight after NonDot.

    PS… once you start using regularly your legs won’t hurt like hell.  It takes 10-15 minutes to use properly, perfect for TV watching.

     

    View Details

    Hush, little baby, don’t say a word

    Nov 11, 2016
    by
    Todd Brown

    Sleeeeeeeeeep… I was robbing myself of so many benefits by not sleeping enough. Then, my son Trevor started racing. I hooked him up with my coach, and he actually listened to what she said.  He was a dry sponge soaking up every word, where I was a soggy old dog. He was living like a..

    sleep

    Sleeeeeeeeeep… I was robbing myself of so many benefits by not sleeping enough.

    Then, my son Trevor started racing.

    I hooked him up with my coach, and he actually listened to what she said.  He was a dry sponge soaking up every word, where I was a soggy old dog.

    He was living like a monk.  Sleeping and resting tons.  … and flying on the bike.

    So, I started to listen to his advice… “Dad, you gotta sleep more.”

    Here’s what I noticed, and for old dogs this matters:  I recovered a lot better and quicker, and I lost weight.

    Yes… that’s exactly what my coach told me would happen, but…

    I’m bringing this up today because I learned something you probably don’t know.  When we sleep our brain cells shrink and spinal fluid comes in to that new space and clears out excess proteins.  When your dad has Parkinson’s (mine does) that gets your attention, because proteins play a roll.

    There are all kinds of articles you could read regarding cycling and sleep, like this one.

    The thing that has helped me get a lot more sleep is a sleep app.  It follows the old rule, you get what you measure.  Measuring sleep, like measuring hours and miles, will have an effect on how much you get.

    Sweet dreams.

    PS  I can only handle about 6 weeks of structure at a time so my coach cringes when I call every year or so with I have major goal… she’d much prefer I see her a couple of times a month.

    View Details

    Why I Am Pre-Riding Race #4: Casper’s Wilderness Park

    Nov 10, 2016
    by
    Todd Brown

    Pre-riding pretty much guarantees you’re gonna go faster.  But, you have to have a strategy. I won Super-D Nationals at Mammoth in 2004 & 2005 (age group, not pro).  Both years I went to Mammoth multiple weekends before the big race and pre-rode the course. Some runs were very slow, looking at every corner and line...

    caspers

    Pre-riding pretty much guarantees you’re gonna go faster.  But, you have to have a strategy.

    I won Super-D Nationals at Mammoth in 2004 & 2005 (age group, not pro).  Both years I went to Mammoth multiple weekends before the big race and pre-rode the course.

    Some runs were very slow, looking at every corner and line.

    Other runs were full gas, to see how things looked at speed and to adjust my bike set up… I used the same black Turner 5-Spot each year – wish I’d kept that bike.

    2005 shot down the top of the world-famous Kamikaze course… we hit 45 miles an hour.

    It was so fast.

    Our second and final weekend of pre-riding I tested out the goofiest set up ever:  skin suit, no protective pads, road time trial helmet and my motocross goggles… what a dork!

    You should have see the looks John Tomac and Greg Herbold gave me on the bus to the lifts.  Hahaha… all fun and games, I couldn’t resist blowing by those guys pre-riding the Kamikaze section.  Whoops.

    On race day, I came into a steep wood ramp with way too much speed and went over the bars.  I lay stunned in a giant dust ball.  I almost quit, but I came to my senses, realizing I’d been hauling @$$ and passing a lot of guys (it was a time trial format).  It took me a bit to get up to speed, I’d gone down really hard.

    Crossing the line, I had no idea how I’d done.  Breathless,  I could only wait.  My brother-in-law Mike had come down and my buddy Bryson had raced.  I was pissed about the crash.

    Finally an announcement.  Todd Brown wins by 7 seconds.

    To win by 7 seconds in a race that took 25 minutes is nuts, but it confirms that pre-riding can make the difference.

    …back to this weekend…

    The day before a big race, I like to get on the course and hit it hard in sections.

    Whether I’ve seen the course previously or not, I’m gonna open up my legs.  Doing 5-10 minutes several times in a Zone 4 effort works best for me.  I’ll rest in the days coming into it, but I’ll always do some good, hard efforts the day before – on or off the course.

    Join me Friday if you want… I’ll be at Casper’s at 7:00 am, at The Old Corral Picnic Area

    If you want to sign up.

    View Details

    I’m Married To T-Rex

    Nov 09, 2016
    by
    Todd Brown

    … but I don’t wanna be a T-Rex, which can happen to a cyclist that neglects the upper body. I love being outside, so hitting the gym has never worked for me. Here’s what’s workin’ these days: Surfing, I prefer traditional surfing… but my lady has shown me stand up paddle surfing can be fun too...

    surfergirl… but I don’t wanna be a T-Rex, which can happen to a cyclist that neglects the upper body.

    I love being outside, so hitting the gym has never worked for me.

    Here’s what’s workin’ these days:

    Surfing, I prefer traditional surfing… but my lady has shown me stand up paddle surfing can be fun too.

    The pull up bar in my bathroom door jam gets yanked on most every day… I can only do 8 in a row, used to be able to do 15 : (

    Couple a times a week, I jam through my combination of push ups, pull ups, light hand weights (15lbs, don’t mock me), and core work.

    It ain’t much, but it’s enough to keep me strong for gnarly MTB trails and able to surf and most importantly help Susie unload the dish washer (not often enough).

    Speaking of my T-Rex, it’s because of her love for red meat (and I mean quivering red).

    That’s a good thing, as it turns out I need a lot of protein in my anti-T-Rex diet.

     

    View Details

    Let The Sunshine

    Nov 08, 2016
    by
    Todd Brown

    The time change always brings new energy to TMWC… some rides like The Market Ride die in the winter, we just keep growing. 30+ guys showed up (ladies?) So fun. New attacks, new wheel sucking… even a detour – Aliso Creek Bikeway is getting new pavement! The pace?  Well, let’s just say it’s not slowing down...

    let-the-sunshine-in1The time change always brings new energy to TMWC… some rides like The Market Ride die in the winter, we just keep growing.

    30+ guys showed up (ladies?)

    So fun.

    New attacks, new wheel sucking… even a detour – Aliso Creek Bikeway is getting new pavement!

    The pace?  Well, let’s just say it’s not slowing down.  For old turds, that’s a good thing because we need a good kick in the fanny once or twice a week.

    If rest is required, go to the back.  If hard ride prescribed, go to the front – and pull through!

    View Details

    Welcome To My World

    Nov 07, 2016
    by
    Todd Brown

    Hi there… I’m Todd, and I want to “officially” welcome you to our world. About 5 years ago, I shifted my talents for promotional marketing from the corporate world to the cycling world. I started helping my local bike shop get some great T-shirts vs the boxy el cheapos they’d used before. Soon we were..

    goofy-t

    Hi there… I’m Todd, and I want to “officially” welcome you to our world.

    About 5 years ago, I shifted my talents for promotional marketing from the corporate world to the cycling world.

    I started helping my local bike shop get some great T-shirts vs the boxy el cheapos they’d used before.

    Soon we were cranking with customers like you, riders who appreciate quality and fit vs my corporate customers that wanted a junky give away.

    From T’s we offered our canopies… same thing, the corporate guys wanted the cheap steel frames, and the cyclists loved the all aluminum, super light option.

    Delivering greatness to people with a shared passion is so much fun!

    That’s what we do at PEDALindustries. We get the cycling world killer product, and make your brand look awesome.

    Sometimes seeing is believing, that’s why I want you to see first hand one of our products – in this case our t-shirts.

    If you’re like me and would pay a couple of bucks more to get a killer T vs crap, then we gotta get one in your hands for FREE…

    … I want this relationship to start out right, so the PEDALindustries T is on me.

    pedal-t

    I am going to WOW you with SO much value you’ll feel obligated to buy everything from me in the future (just kidding… kinda).

    It’s the same t-shirt we use for DHDwear and many other brands.

    Sound good?

    Cool… pop your email address in here.



    Thanks,

    Todd “Your New Custom Guy” Brown

    PS You’re going to get an email in a few minutes verifying you’re not a robot… you aren’t right?

    PSS  The next email’s subject is “Poof, Business Goes Up In Flames”

    View Details

    Ride Today, For Tomorrow We Vote

    Nov 07, 2016
    by
    Todd Brown

    My free world problem: Ride home tonight and back in tomorrow after TMWC only to drive home and vote with the masses or Drive home tonight and ride home after TMWC and vote early? Cra-cra that I spent my first groggy moments working this out. We’ve had a lot to work out this election cycle, and..

    never-too-old-to-voteMy free world problem:

    Ride home tonight and back in tomorrow after TMWC only to drive home and vote with the masses

    or

    Drive home tonight and ride home after TMWC and vote early?

    Cra-cra that I spent my first groggy moments working this out.

    We’ve had a lot to work out this election cycle, and so much remains to be solved.

    To that end, I purchased Thomas Sowell’s Basic Economics last night.  It’s time to dig in, and participate meaningfully in the discussions.

    No more time for “mailing it in”, get in that booth!

     

     

     

    View Details

    Recovery, somtiems you gotta shut ‘er down

    Nov 05, 2016
    by
    Todd Brown

    It’s hard enough to slow yourself down, even harder to get the gang to cruise. Today I shoulda stayed off the bike. It’s too pretty and I have house guests. Air BBNB – Brown’s Bike N Board We all played nice and cruised the coast. The kids pounded up Cove – my legs felt like..

    15It’s hard enough to slow yourself down, even harder to get the gang to cruise.

    Today I shoulda stayed off the bike. It’s too pretty and I have house guests.

    Air BBNB – Brown’s Bike N Board

    We all played nice and cruised the coast.

    The kids pounded up Cove – my legs felt like 5 tons.

    If you don’t take time to recover, you can dig yourself into a overtraining pit of dispair… and and possibly not come out for weeks or even months.

    Stay rested my friends.

     

    View Details

    You must have been one heck of a guy, Mike Nosco

    Nov 04, 2016
    by
    Todd Brown

    800 riders are flocking to a park in Thousand Oaks CA to memorialize a man most of us never knew, but somehow we caught his spirit. It’s about 8am on a Thursday and the texts are coming fast and furious. Where are you? Where ya at? I’m north side of lot. I’m stuck in traffic...

    The Spot
    The Spot

    800 riders are flocking to a park in Thousand Oaks CA to memorialize a man most of us never knew, but somehow we caught his spirit.

    It’s about 8am on a Thursday and the texts are coming fast and furious.

    Where are you?

    Where ya at?

    I’m north side of lot.

    I’m stuck in traffic.

    Hope we see you.

    We are all rushing through the LA jungle to honor Mike Nosco on a bike ride that takes place on the 3rd of November each year – the day his ride ended.

    At 9am, 800 of us take the lane and slowly roll out.

    The road is beautiful, lightly traveled, Southern California coastal farmland at it’s absolute best.  There is a beauty and peace in the air swirling around the slow procession lead by a fire truck.

    I get it.

    Mike probably just wanted to relax and go for a spin.  This is special country, far from the war torn lands he had traveled to many times.

    The route bathes me, it’s cleansing.

    We stop.

    This is where it happened.  A lonely country road with no shoulder, no place for a good life to end.

    But it does.

    And we are left to think about our own lives, and the roads we travel and the friends we make and the impact we may or may not leave behind.
    Peace be with you Nosco family.

    A sense of who Mike is.
    A sense of who Mike is.
    View Details

    … we all wanna change the world

    Nov 02, 2016
    by
    Todd Brown

    Matt Wenger is changing the world, AGAIN. He did it before by creating the largest weekly mountain bike race in the world: Over The Hump. Matt’s new creation is the Revolution Bike Fest, and it starts Friday. He’s so pumped that asking him what it is all about is like getting hit with a fire hose...

    screen-shot-2016-11-02-at-12-05-20-pm
    Matt Wenger is changing the world, AGAIN.

    He did it before by creating the largest weekly mountain bike race in the world: Over The Hump.

    Matt’s new creation is the Revolution Bike Fest, and it starts Friday.

    He’s so pumped that asking him what it is all about is like getting hit with a fire hose.

    Here’s the distilled version:

    600+ bikes from 17 manufacturers for you to ride

    New trails and a terrain park for you to punish said bikes on

    Lots and lots and lots of fun activities for you and your family – especially the youngsters

    This revolution is about expanding the joy of bikes to our families, and our friends.

    Revolutions take dreams and make them reality.

    Revolutions start with an invitation.

    Here’s your invitation from Matt:

    Couple of things: I got involved in the bike sport scene in 2007 to recover from a motorcycle accident, only to fall in love with the sport. What I didn’t realize is through the bike is that I’d found a cure for much of what ailed me (injury, anxiety and a pre-diabetes condition). Turns out even my work is now entrenched in this awesome community of amazing people that I get to ride with, spend time in the saddle, and grow in amazing friendships.  I’ve made amazing friends, discovered new places, and found an activity that I can do for years and enjoy the fun thrill of adrenaline and cardio fitness at the same time.

    My top 3 reasons why you should stop in at Revolution for at least a day, this weekend:

    1. A Family Friendly bike event with something for everyone (Riders and innocent bystanders). Kid’s Fest activity center, with tons of fun geared for the 10 and under crowd, music and beer for the non-rider…..all that close to home; you don’t have to travel to Oregon for an epic ride weekend. It’s right here in SoCal.  And the whole family can enjoy the fun.
    • Road bike rides
    • Kid’s crafts
    • Mazda Corn Hole Tournament Saturday
    • Huge Exhibit area with brands, yummy food, and good beer.
    • Saturday all-day live concert, with 8 bands, including National Headliner “Dramarama”
    1. Your ticket allows you to ride over 600 bikes from 17 Bicycle Manufacturers all in one place (Most bike gurus have to make a pilgrim to the two international Bike Tradeshows to find this kind of stable.) Learn to embrace or reduce your carbon footprint: bike technology can cost more than a car, or as little as a pair of Tommy Hilfiger loafers. We’ll have it all here, but you don’t have to sell your car to have a great bike for you (unless you want to). Road bikes, gravel bikes, custom steel bikes, kid’s bikes, electric bikes, gravity gun bikes and all the awesome Orange County features to enjoy them.
    • Snow Summit closed last week, so we’ve built SoCal’s newest Bike Park right here at Irvine Lake, as a perfect test track for feeling out your demo rides.
    • What’s the big deal with Electric Bikes you ask? Try one and find out.  E-Bike demo course onsite. With 5 electric bike brands to rev up and go.
    • SRAM and Shimano bring out their newest component releases for onsite demos.
    1. We’ve sent out the beacon and they’re coming.  You should too.  Meet some of the most amazing people on the planet. You are awesome, and we want you to come join our 2 wheeled family.  The SoCal bike community is family is inclusive. I’ve learned more about life from friends on bikes or bike trips, gained new riding skills, following behind them, and developed life-long friendships that have traveled with me through the hardest times.

    Revolution is kind of an anomaly, while most bike events throw a number on to bring out the competitive, this is less a test of testosterone and fitness, and more an outdoor life-lover’s fairy tail.

    Big, small, girl, boy, local or traveling from out of state? Yep Revolution is for you.

    We hope you’ll join us,

    Revolution is bringing together all kinds of people, Life’s too short to be static, bored, or alone.  Bikes bring out the best in people- they connect us to our inner child, and early memories.  It doesn’t really matter what kind of bike, or where kids grow up, most of us remember riding to friends houses, heading to the 7-Eleven, or just doing circles on the cul de sac.  This is your chance travel back in time.

    Discover your inner kid and bring your kids with you.

    Tickets start at $25 for a day visit general entry ticket, $40 for the Live Music pass. Kids six and under are free. Weekend Full Experience Pass includes bus transportation to ride locations, 4 meals, 4 beers, all access pass, and entrance into all the great clinics, expo area, and more.

    Revolution Bike Fest

    Terrain park is taking shape.
    Terrain park is taking shape.
    View Details

    SuperDave, and The Rest of The Super Freaks

    Nov 01, 2016
    by
    Todd Brown

    The way I figured out Super Dave was much more than a time trialing, curb jumping maniac was via this terrific podcast: https://itunes.apple.com/us/podcast/cyclingtips-podcast/id1117221239?mt=2&i=375184358 I was super surprised at how articulate, thoughtful and impactful he is in the cycling industry. Shame on me, but that’s what happens when all we do is ride together and tear..

    The way I figured out Super Dave was much more than a time trialing, curb jumping maniac was via this terrific podcast:

    https://itunes.apple.com/us/podcast/cyclingtips-podcast/id1117221239?mt=2&i=375184358

    I was super surprised at how articulate, thoughtful and impactful he is in the cycling industry.

    Shame on me, but that’s what happens when all we do is ride together and tear each other’s legs off.

    Dave was an integral part of Felt for many years and is now General Manager of 3T.

    If you want a glimpse into how “The Sausage Gets Made” (how bikes are manufactured) you’ll love the interview by Cycling Tips.

    Half of me is glad we don’t talk about work when we ride, and half of me wishes we connected better.

    Is it worth it to make connecting professionally easy?

    SuperDave at TBW from the Tempus. The Germans missed the split in Doha but pulverized the bunch on the first steep pitch today. — feeling punished at 臺中大坑.
    SuperDave at TBW from the Tempus. The Germans missed the split in Doha but pulverized the bunch on the first steep pitch today. — feeling punished at 臺中大坑.
    View Details

    I Can See Clearly Now

    Oct 31, 2016
    by
    Todd Brown

    ­­­­­­­Loading my crusty, old Oakleys into the RaceDay Bag for my commute home it occurred to me that I see better than ever. How’s that? If you ride enough you’ll “see it all”, you’ll develop a “spider-sense” and be able to predict the future. New guys get dropped more, crash more, flat more, break their gear..

    ­­­­­­­Loading my crusty, old Oakleys into the RaceDay Bag for my commute home it occurred to me that I see better than ever.

    How’s that?

    If you ride enough you’ll “see it all”, you’ll develop a “spider-sense” and be able to predict the future.

    New guys get dropped more, crash more, flat more, break their gear more, generally have a tougher time.

    Old guys seem to sail right on by.

    Swap old with experience and it’s the same result.

    A young 30-year-old with 15 years of riding under his bibs easily outwits the 45-year-old business sage newby on the local ride.

    Given equal fitness, experience will nearly always come out on top.

    Want better vision, faster?  Ride often, read books, watch video, get a mentor.

    Crusty & worn out, they've been with me on many a great and less-than-great ride.
    Crusty & worn out, they’ve been with me on many a great and less-than-great ride.
    View Details

    Respect The Speed

    Oct 29, 2016
    by
    Todd Brown

    Why ya gotta be a hater just because I’m going twice as fast as you and not breathing hard don’t mean ya need to be a turd about me squeezing by… …“Strava” under your breath… Hell boy, I been ripping this climb for 25 freakin’ years and I have a little tiny black book with..

    Why ya gotta be a hater just because I’m going twice as fast as you and not breathing hard don’t mean ya need to be a turd about me squeezing by…

    …“Strava” under your breath…

    Hell boy, I been ripping this climb for 25 freakin’ years and I have a little tiny black book with my times scrawled in Bic ballpoint blue, it’s called handwritin’

    Today I’ll go fast, but minutes slower than way back when…

    When wheels were 26”, Ritchey tires1.95” wide and pumped to 55lbs;

    When Cannondale aluminum-framed bikes weighed in at 26 lbs;

    When a Camelbak was required to carry all the tools you’d need to keep that piece-o-crap-bank-breaker together.

    I respect you for riding up.  It ain’t easy.

    It’s hard.

    Look at all the punks that shuttle… makes me shutter.

    They be missing out on the endorphin-nirvana you and I be drowning in.

    But not you, and not me.

    Hell no.

    Respect the speed brother, The Old Diesel is comin’ through.

    rolling over to meet Mike for drive to San Juan Trail
    Rolling early to meet Mike and head to shred the San Juan Trail
    it's always good to donate blood
    it’s always good to donate blood
    'cause life's about options
    ’cause life’s about options
    I really need to work on shutting my moutn
    I really need to work on shutting my mouth
    Whoops... so much for an easy adventure ride.
    Whoops… so much for an easy adventure ride.
    View Details

    1 Less Car

    Oct 06, 2016
    by
    Accounting Bookkeeping

    It started off as a simple prod by a fellow cyclist blogging about the virtues of his 10 mile commute by bicycle each day.. So I tried it. It’s not as easy as you’d think.  It takes some planning: gear and logistics. A RaceDay bag will help keep you on track. Now I’m hooked. Working..

    1-less

    It started off as a simple prod by a fellow cyclist blogging about the virtues of his 10 mile commute by bicycle each day..

    So I tried it.

    It’s not as easy as you’d think.  It takes some planning: gear and logistics. A RaceDay bag will help keep you on track.

    Now I’m hooked.

    Working a schedule makes it easy, and makes it something I look forward to at the end of the day when I’m commuting home.  Arriving relaxed vs. stressed from traffic is life changing.

    The days I ride in, I’m first one at the office and I’m energized to make good things happen.

    For sure, I’m riding home on Mondays, and back in on Tuesdays.  The straight shot home is about 20 miles.  On the way in, I leave very early and catch the world famous TMWC.  Meeting up with the group makes the commute in 40-50 miles depending on the route.

    Loving the 1 Less Car lifestyle changes, I’ve added a second day to the schedule, bouncing between Wednesday and Thursday.

    You in?… The first person to say “I’m in… and send me a Strava link to their commute is gettin’ one a these fine, ultra soft 1 Less Car t-shirts.

    You’ll send a message to the rest of the world, that you’re down for doing your part in reducing traffic and pollution; and increasing fitness and fun.  It’s a 100% cotton t-shirt with an athletic cut… and you’ll look sharp.

    View Details

    2016 unOFFICIAL TMWC

    Jul 19, 2016
    by
    Todd Brown

    What does it mean to have a vision, a dream that only you can see? … and what are you going to do about it? We just put on an event with riders from as far away as Arizona, from Malibu to San Diego, and cities and towns in between… all connected by a concrete..

    TMWC cornerWhat does it mean to have a vision, a dream that only you can see?

    … and what are you going to do about it?

    We just put on an event with riders from as far away as Arizona, from Malibu to San Diego, and cities and towns in between… all connected by a concrete web so tangled only the locals can navigate without an app…

    … at 6:30AM!… on a Tuesday!!!

    The unOFFICIAL TMWC has grown into the largest weekday morning, pre-work “race” in the US, and it started with a dream, a vision, only a few could see.

    How’d we do it?

    Really, how do you do that?

    The original crew of 4 laughed at me when I told them the name of the ride, I couldn’t even take it seriously: The Tuesday Morning World Championships.  It sounded so unbelievable I had a crooked grin everytime I said it.  But, we just kept saying it over and over.

    Give your dream an audacious and memorable name.

    We’d pick up commuters who would join us on parts of the route, and we’d ask them about where they were headed and what they did.  We’d post in club forums, and reach out to local shops and teams.  Many great people have come and gone over the years, and many friendships have been made.

    Make friends along the way.

    Sure it hurts the ego when you can’t hang, but it’s such an ego stroke when you can make it one corner or hill further than before.  When you PR a segment! Give it your all, beating on each other makes the group stronger.

    Be gracious and congratulatory.

    With the ride, it took about a month to scout out the course.  Challenging.  Safe.  Interesting. And, for “the city”  pretty darn light-free, completely light and stop free the last 7 miles.  It’s a great course.

    Make it great, whatever it is.

    Start on time, don’t wait for flats, obey the traffic laws, teach newbys the rules of group riding. The group is depending on a reliable experience they can plan the rest of their busy lives around.

    Be dependable.

    We kept growing.  Each invitation being delivered with passion and conviction by ever more people:  “Hey man, we got this cool course and awesome group a guys.  We hit it pretty hard every Tuesday.  Come out.”  Depending on skills and fitness, we followed with “we could use a rocket like you to light it up” or “you’ll learn how to ride in a group, it’s safe.”

    Keep inviting. One human at a time.

    There’s genuine love (too mushy?) for each other.  We’ve shared our life stories:  marriage, work/no work, child-rearing, cancer, broken bones, spiritual journeys, what training is working, what big event is on the radar, encouraging each other all along.

    Have love for the group and the individual.

    With all that naming, friending, congratulating, greatness, dependability, inviting and loving you still have to persevere.  There have been times when it’s 28 degrees and dark, days we didn’t get home the night before until well after mid-night, many times with an evening MTB  race to follow.  There will be obstacles in the way, but if that dream is burning you’ll show up, you’ve got to show up to your own dream

    Persevere, be the leader and be dependable.

    Know that there are lots of wonderful new friends that want to be part of what you’ve got going on… and you’ll keep making it better, because those new friends will contribute their time and energy freely, simply because you shared your passion with them and they are digging your vibe.

    Share the dream!

    Thanks for being part of our dream this year.

    Sarah Strange for (wo)manning the registration table and shooting great stills on the corkscrew.

    Jim and Vickie Bishop for riding lead moto and shooting the drone footage I can’t wait to see.

    Chad and Geno at Baghouse for the awesome awards.

    Damion Hickman for the killer t-shirt art.

    Shelby Burton for the new sexy kit design.

    Marco Sanchez for scoring the Oakley eyewear.

    Guy LaRoque, BetterRoofing.com, for the insurance.

    Robb Dorf for the PureFit bars.

    Dan and Brandon for the Bowls of Heaven.

    The local bike shops (I hope you frequent) for being awesome: RocknRoad, The Path and Two Hubs for the great gifts… really, go see these shops they are all unique and cool to visit.

    Mike Gould, Chris Johnston and Jim Bishop for being on “the board”.

    To all the trophy wives (that Susie Brown!) and husbands and lovers and kids and parents who indulge us and support us.

    Now lets go build our dreams!

    PS  The kids dominated!  1-2-3 when to Kevin 15, Mikael 18, Andrew 15… couldn’t be better.  We raised a record amount for the local high school MTB teams.  Official results will be up soon at TheTMWC.com

    PSS… I’m sure I missed or forgot something, drop me a line and I’ll get it updated.

    before corkscrew

    View Details

    Who’s missing? (TMWC)

    Jun 25, 2016
    by
    Todd Brown

    The unOFFICIAL TMWC happens once a year, in July. Tuesday morning, 6:30AM – quiet time in our little mecca. 7/19 is a Tour de France rest day, and we are all geeked up. It’s warm, but not hot. The faces are friendly, the introductions genuine. Interlopers, real pros or soon to be pros, will own..

    who's missingThe unOFFICIAL TMWC happens once a year, in July.

    Tuesday morning, 6:30AM – quiet time in our little mecca.

    7/19 is a Tour de France rest day, and we are all geeked up.

    It’s warm, but not hot.

    The faces are friendly, the introductions genuine.

    Interlopers, real pros or soon to be pros, will own the day.  We don’t care.

    Us regulars just want to play in the same sandbox as long as we can and with a little luck snag a PR on one of the course’s many segments.

    This is our day to share what we love with you.

    It’s real.

    Straights and turns, false flats and climbs, streets and sidewalks…

    All leading to a broad, bike-only road, edged with friendly trees and shade.

    The final 7 miles.

    Just a gentle pitch to start.

    Brief punches out of the saddle to keep it honest.

    A tunnel to yell and scream.

    A sleepy motorcycle bar warns “trouble ahead, trouble behind”.

    A 4 minute (for some) wall to conquer.

    A 50 m.p.h descent, twisting under an endless oak canopy.

    A this-can’t-be-flat straight away past the 100-year-old general store and elementary school.

    A final 1-minute blast (for some) up the cork screw to a this-is-definitely-not-flat drag strip finish.

    If you are on this list below, awesome.

    See who of your friends should be on it, and pass along our little invite.

    If you’re not, we hope you can make it… whether you beat us silly or you’re hanging on with all you’ve got, it won’t be the same without you.

    There are 100 spots in total to be had, and we’d love to fill them soon so we can properly plan an awesome morning for you.

    (Last year we had a hundred, so I’m sure we’ll hit that again… the question is will you or your pals be there?)

    The event is free and a fundraiser, and U19 have guaranteed spots.

    We hope you’ll be able to stay for a Bowl of Heaven and the podium presentation of 2016 Tuesday Morning World Champions.

    Cheers!, tb

    Register at TheTMWC.com

    Some interesting stats so far:

    $492 in donations, most common is $20 – largest $200!

    34 registrants

    3 of you have never done the ride

    48% admit to riding 10-15 hours/week

    82% of you learned about the ride from a friend –  gotta pass this email along : )

     

    Thanks in advance, you all continue to amaze me with great friendship, riding skills and generosity.

    Fritz Reimers

    William Langstaff

    Jim Bishop

    Robert Cavallo

    Christopher Hill

    Michael Quito

    Mark Christopherson

    Daniel Eitman

    RJ Kern

    Steve Horvath

    Brian Cronk

    Todd Brown

    Patrick Galvin

    John Brantley

    Scott Lamb

    Kevin Vermaerke

    Frank Warren

    Kevin Cavallo

    Rigo Cruz

    Jim Carter

    Michael Russell

    Cy Zuidema

    Thomas Butterfield

    Jason Hole

    Spencer Roundy

    Brandon Thede

    Michael Wieczorek

    Patrick Coffey

    Shayne Kennedy

    Chris Johnston

    Wade Poulson

    Marco Sanchez

    Michael Gould

    View Details

    High school friends, then and now

    Apr 14, 2016
    by
    Todd Brown

    My high school friends, then (2009) and now. Such a happy day, during a very turbulent time of my life. What to do when life gravity is pulling you down? Get some earthly gravity to pump you up. My two sons, Trevor and Shane, and my other “high school” friends, Austin and Clutch, headed for our favorite..

    my high school friends

    My high school friends, then (2009) and now.

    Such a happy day, during a very turbulent time of my life.

    What to do when life gravity is pulling you down? Get some earthly gravity to pump you up.

    My two sons, Trevor and Shane, and my other “high school” friends, Austin and Clutch, headed for our favorite downhill run: The San Juan Trial.

    Why is it our favorite?

    Because back when these punks were weak and scrawny (not Clutch), we only bombed trails, and SJT is the most bombable trail in OC – miles and miles of single track all headed downhill, all on decomposed granite – the kind of terrain that grinds flesh to the bone, all  flanked by buckthorn – the plant that tears at your clothes and skin, all full of twisty turns and rocky drops and lots and lots and lots of smiles.

    Looking into that picture I see what time can do:  all four of the kids are now excellent men, blazing their own ride through life… making me as happy for them today as “way back when”.

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    Every rider tells a story don’t he?

    Apr 09, 2016
    by
    Todd Brown

    South of town I see this guy heading towards me, he turns around so I wait. Do you know how to get to Oceanside? Yep, through the base. They wouldn’t let me through. Did you have ID? My racing license… Well, we need to get your real ID… you staying in a local hotel? Best..

    michael long

    South of town I see this guy heading towards me, he turns around so I wait.

    Do you know how to get to Oceanside?

    Yep, through the base.

    They wouldn’t let me through.

    Did you have ID?

    My racing license…

    Well, we need to get your real ID… you staying in a local hotel?

    Best Western.

    Okay, let’s go back and get it… I’m in no hurry, and headed that way.

    My name’s Michael, we shake hands… I’m Todd.

    ID in pocket, we roll up Coast Highway and catch Dave.

    Where are you headed?

    I’m meeting the guys at the T-shirt shop, then Celo Pacific.

    Awesome… I’ve always wanted to do that ride… we can cruise down, draft the pack back.  Just what I’m a needin’.

    Introductions are made, we point south.   Chatting, getting to know new faces.  Michael mixes right in… we’re rotating a double pace line with an odd number, always someone new to talk to.

    At the end of the base, the boys are whipped out to water spring weeds, while we wait for the Celo crew.

    Here they come, right on cue we are hammering at 35mph with a steady, unusual southern wind.  OK, new guy could be shot out the back… this train is being stoked by big lumber.

    I make a move up the final hill before the North gate, solo through the small gate onto the emergency runway… the group is way back, it’s now or never… never, I scratch and latch onto a break of 4 very fast guys.

    The tunnel under the 5 is wet and muddy, we slow and the main group reconnects.

    Michael is there and takes a pull on the front. Nice job, new guy!

    Tri guy takes the lead through the campground and stays there averaging 30mph, nobody comes around for miles.  I’m right behind him, so blame me tri guy.

    Up the hill, the group swarms us… new guy included… lining up the sprint, it’s a fast one and the interlopers from San Clemente take the V.  Pretty sure the CP guys hate that… I sit up and congratulate tri-guy on the manly pull.

    Cruising back through town, Michael and I decide to catch a “coffee” at Kaylani‘s.

    Turns out he works for Travis Pastrana’s Nitro Circus… he’s used to managing rock groups, now manages the US tour for TP – there are 3 tours running this year.

    Turns out he had a ride to Europe to race pro and went all teenager with his step-dad and screwed that up.

    Turns out he raised a family, started riding again in his 30’s, and was instantly running with pros.

    Turns out family came first so he retired again.

    Turns out he got back on the bike 5 years ago and was easily spinning with the local hot shots.

    Turns out a freaking car turned in front of him as he was crossing the line for the win on a local ride: broken neck, sternum, bleeding on the brain.

    Turns out he’s tough – he is Aussie – and last year he qualified for Master’s World Championships.

    Turns out he’s another gem, just riding along.

    #meetnewpeople

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    54 and not much more #rookiemistakes

    Apr 08, 2016
    by
    Todd Brown

    It was my birthday.  I’d been training all year for the mountain bike season.  And my plan was to kick @#$! But… I’d over trained, raced way too many days on the road.  My diet was off enough to pack on 5 pounds. And my legs truly felt like crap… they bit back at me,..

    me at fontana

    It was my birthday.  I’d been training all year for the mountain bike season.  And my plan was to kick @#$!

    But… I’d over trained, raced way too many days on the road.  My diet was off enough to pack on 5 pounds. And my legs truly felt like crap… they bit back at me, just taking my “smoke break” walk around the office parking lot.

    Racing was suddenly not seeming like a fun thing to do on the b-day.

    The Boss insisted I would feel good in the morning… I believe everything he says.

    Bam!… next thing I know it’s dark, and early, and my birthday.  Eggs are cooking, avocado is cut, smoothie is blending, fueling up the old diesel.

    I’m ahead of schedule, scattering through my brain comes… “fix that cleat!”

    No problem, I’ve got time and I have a brand new cleat.

    Done.  Loaded. Heading down the road.  Let’s race!

    Sign up, warm up.  All on schedule.

    At the Start line I find a buddy to hand up my bottle after lap 1 – figuring there’s no need to add to the sloth I’ve become.

    And we’re off.

    I try my new strategy of not going out like an idiot but actually pacing myself the first 5 minutes.

    15 minutes later, my masterpiece is not looking good at all.

    Standing up and hammering hard, my foot pulls out of the pedal.  Damn cleat.  I sit and grind, pedaling in strong efficient circles.  Foot pulls out again.  DAMN cleat! Blast a rock garden. Foot out.  Ddddddddamndamndamn.  My right leg can only put out a fraction of the power being demanded.

    Either the lack of rest or the pedaling imbalance or both creates all kinds of lactic acid.  ouch, ouCH, OUCH!

    I roll through the Start/Finish for lap 2… buddy with bottle has vanished. Shoot.

    Next lap begins the long parade of being passed, a lot.  Often.  Not trying to be arrogant, but dudes I normally beat by minutes are passing me and kindly inquiring – Todd, you okay? – yep, just not my day.

    Back through Start/Finish I get my bottle for the final lap… too late.  Once you bonk – once I bonk – it’s over.

    I wanted to quit, bad.  But, I never quit.  Ever.  Quitting aint my style.  I’m all in, regardless of the pain, the mishaps, whatever… I’m a finisher.  Plus, I paid for this epic fail, and I’m gonna get my money’s worth.

    These are all rookie mistakes – lack of rest, failing to test new equipment in advance, not having a solid race food plan.

    Maybe I’m not that old after all?

    Deconstruction:  finished 20 minutes off the winning pace, but… PR’d the first half of the course, made the absolute best of the downhills, got a nice reminder of what it takes to race at high levels before Nationals this summer, saw all my friends and really enjoyed the day.

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    Brussels, Paris… 10 years ago

    Mar 22, 2016
    by
    Todd Brown

    I am not shocked by the Brussels bombings, and you shouldn’t be either. Right out of high school, a group of us traveled Europe by back pack and Eurail for the summer.  Europe at that time was a wonderful playground of history and adventure for us. Travel was easy, language from my native “English” to..

    I am not shocked by the Brussels bombings, and you shouldn’t be either.

    Right out of high school, a group of us traveled Europe by back pack and Eurail for the summer.  Europe at that time was a wonderful playground of history and adventure for us.

    Travel was easy, language from my native “English” to my adopted Spanish to Italian was easy to navigate.  The Germans spoke great English.  The French made no effort to help our rotten translations, but who cared?… the food and bread were unforgettable!

    11 years ago my pals and I landed in Paris, excited to witness the Tour de France.  It had been 25 years, but how much could have changed?

    For the most part, nothing had changed in France.  The locals still sneered, even with my friend’s wife speaking decent French.  But who cares… the food and bread, and the riding(!) were unforgettable. I had no idea how amazing cycling would be, the roads seemed to be paved and banked and sized solely for the purpose or traveling by bicycle.  Perfect.

    There was one part of the trip that did freak me out a little.

    One evening, as the sun was dropping, we found ourselves passing through what could only be called a Muslim slum.  Instantly, I felt uncomfortable.  At first I chalked it up to wearing lycra, then I added being white, then I added being different, then I could only add the unpleasant feelings of not being welcome.  At all.

    Mind you, I’ve lived among the poorest of Mexico wearing the standard uniform of Mormon missionary.  I know what it’s like to stand out, and hail from a very foreign culture.

    This was different.  This was thick.

    Maybe it was my paranoia at the time, but I distinctly recall thinking to myself France was going to go down.

    The people were not integrating, not learning the language, and more importantly not participating in the economy.  This is a formula for disaster.  And the French, were not having children at nearly the rate of the immigrants.  At some point, they could not/can not afford to stay separate.  One of two peoples is/was going to swallow the other.

    The only Honors class I took in college was Sociology.  Really the only thing I remember was being fascinated by the topic and by the students who were clearly smarter than me.

    You may think some politicians, and wannabe politicians, are nuts to want to close our borders… let me suggest you go visit France, and England and experience what is going on there.

    Solving the integration problem for immigrants must be addressed for immigration to be successful.  Landing in a foreign country, getting on the government dole and clinging to your fellow compatriots is not the answer.

    A wise man once said work is a blessing.  The older I get, the wiser that seams.  When we work side by side towards a common goal our differences melt away, and we learn to appreciate and enjoy each others unique talents and backgrounds.

    Europe’s 40 year history of kicking the can down the road is coming to head.  They desperately need vision, leadership.

    Sure, it’s easy for a white dude, with time to ride a bike to make those comments… but, I’ve been kicked hard in the nuts by life just like everybody else I know and the only answer I’ve ever found that makes me happy is getting up the next morning and putting my pants on one leg at a time and getting back to work.

    Witness all the successful immigrants in our country today, they get to work and integrate.

    Is that too simple of a solution for immigration… getting to work?

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    A Toast To My Dad

    Mar 13, 2016
    by
    Todd Brown

    As my dad celebrates his retirement at age 80, I would like to raise a toast to him for giving me the greatest advice for business and life I’ve ever received. Calling Dad for advice is kinda like sincere prayer… things are either really great, or really not great. This advice though is timeless so..

    As my dad celebrates his retirement at age 80, I would like to raise a toast to him for giving me the greatest advice for business and life I’ve ever received.

    Calling Dad for advice is kinda like sincere prayer… things are either really great, or really not great.

    This advice though is timeless so I hope  you find value in it to.

    Here’s how it goes….

    Dad, I have this thing, and it’s huge…

    Dad laughs and says…  Well did I ever tell you about my first legal contract for the family property at the Zion Ponderosa?  I was straight out of school and so green and so nervous… and 54 years later, that contract is still in place today.

    Then he says the key advice…

    Or Dad, you can’t believe what is going on in my life…

    He laughs, and he says oh that’s a good one…

    Did I ever tell you about representing the doctor who cut off the wrong leg?

    His story is always larger than life… we laugh, and he gives me the advice.

    Or Dad, what would you do if this was going down in your life?

    Always more laughter and complimenting me on my predicament followed by…

    Did I ever tell you about how I rescued RoseMarie Reid’s swimming suit empire business?

    My “thing” seems so small, and he says this key phrase….

    Or, Dad I’ve got this business idea that could be…

    Oh yes!, he laughs… did I ever tell you about our helicopter business flying fat cats from LA skyscrapers and landing on the tarmac at LAX?

    I say that’s crazy… he says I know, laughs some more and clues me in with this advice…

    Or, Dad I’m really concerned about this thing going on…

    He laughs and looks at me and says, well ya but remember when we were trading gold and pesos and the check cashing business?… haha, I laugh too and he unloads the advice.

    Dad, how did you ever figure out how to handle this thing I’m facing…

    The smiles and laughs come harder and happier… and he tells me about him and Merwin clobbering the largest law firms in the nation – just a couple of cowboy cousins kicking butt… and he tells me again what to do.

    So, here’s the advice…

    Get up in the morning and put your pants on 1 leg at a time, and get to work.

    The juicy details of that advice were a little bitter at times until I understood that my dad, loves to work and do big projects and have fun while he’s at.

    Now I shared that so I could tell you this… because sandwhiched in between the laughter, the awesome story and the advice was this… You Can Do This

    Cheers to my dad for putting his pants on one leg at a time and going  to work, making it fun, and providing so many wonderful times for his associates and family.

    Can’t wait to see what he does tomorrow!

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    What’s in YOUR bottle?

    Mar 12, 2016
    by
    Todd Brown

    Whatever you put in your bottles, get white tops. White tops allow you to mark your secret recipes… … leaving you and your support team one less thing to screw up.

    IMG_1014

    Whatever you put in your bottles, get white tops.

    White tops allow you to mark your secret recipes…

    … leaving you and your support team one less thing to screw up.

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    Hating that I hate to love this guy

    Mar 11, 2016
    by
    Todd Brown

    I don’t know about you but… I love to hate my fellow racers, to find something that just makes me want to stomp their guts into the ground. You know it’s not hard to do.  I find a lot to hate about myself, for example. But Smiley, Smiley just ticks me off to a whole new..

    I don’t know about you but… I love to hate my fellow racers, to find something that just makes me want to stomp their guts into the ground.

    You know it’s not hard to do.  I find a lot to hate about myself, for example.

    But Smiley, Smiley just ticks me off to a whole new level.

    First, he’s so damn nice and personable.  He’s a total giver in a sport filled with takers.  He’s that guy that brings the tent early, and takes it home late; that guy that helps you patiently fix a broken bike, even as his start time viciously approaches; that guy that asks how the family is, and the actually listens…

    … and he does all this with the most beautiful pearly smile, UGH!

    Second, when I told my coach about my goal to take him down she just nodded and said, “ya know, he was built to race mountain bikes; and isn’t he a nice man?”

    … all without a hint of hope, #$%@!

    But the real kick in the nuts, is when chatting Smiley up about an upcoming race and how svelte I am, how primed I am, how much I’m looking forward to racing the big guns like him…

    … there isn’t the slightest doubt in his mind that I have no shot, NONE…

    Smiley, the epitome of that guy you hate to love!

     

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    Shaft, ya, damn right

    Feb 26, 2016
    by
    Todd Brown

    Damn… my legs feel goooooooood. Right on que, iTunes serves me up the theme song to SHAFT – the 70’s Blaxion hero. Which reminds me of 0 to 1, Peter Theil’s awesome book:  Every business is successful as far as it can do what nobody else can.  Competing is stupid. Isn’t that what winning is..

    shaft

    Damn… my legs feel goooooooood.

    Right on que, iTunes serves me up the theme song to SHAFT – the 70’s Blaxion hero.

    Which reminds me of 0 to 1, Peter Theil’s awesome book:  Every business is successful as far as it can do what nobody else can.  Competing is stupid.

    Isn’t that what winning is all about, doing that thing that makes a difference at the exact moment that matters?

    The likelihood of me winning tomorrow is very, very, very, very, very small…

    but damn, like Shaft I feel like “a bad mother”!

    … and that’s worth all effort right there.

    Who’s the black private dick

    That’s a sex machine to all the chicks?

    Shaft, ya, damn right

    Who is the man that would risk his neck

    For his brother man?

    Shaft, can you dig it?

    Who’s the cat that won’t cop out

    When there’s danger all about?

    Shaft, right on

    They say this cat Shaft is a bad mother

    Shut your mouth

    But I’m talkin’ ’bout Shaft

    Then we can dig it

    He’s a complicated man

    But no one understands him but his woman

    John Shaft

    Songwriters: HAYES, ISAAC

    Shaft lyrics © Universal Music Publishing Group

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    Look At These Cowboys

    Feb 22, 2016
    by
    Todd Brown

    Look at these cowboys! Smiling, happy, and on the top of the podium. The two on the right, Mike and Mark, ride in our local group ride. They’ve gone from being shot out the back, to shooting off the front… simply by coming out each week and hanging on a little further. They clawed their..

    tmwc podium

    Look at these cowboys!

    Smiling, happy, and on the top of the podium.

    The two on the right, Mike and Mark, ride in our local group ride.

    They’ve gone from being shot out the back, to shooting off the front… simply by coming out each week and hanging on a little further.

    They clawed their way until they finished with the leaders, even winning the day.

    Now they are confident hammering away, mile after mile, whether with the regulars on the local group ride or out in new territory with unknown racers.

    The only shame in getting dropped on a group ride is not returning.

    HEE HAW!

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    If you’re a cyclist in Southern California,

    Feb 17, 2016
    by
    Todd Brown

    and it’s raining… you have two choices: A.  Stick to your training schedule. B.  Take a day off. If you opt for A, you’re basically telling the entire world cycling is more important than: rest, family, work, reading, hot chocolate, watching movies, sleeping in, long dinners, a fireplace, singing (in the rain), visiting friends, writing..

    and it’s raining… you have two choices:

    A.  Stick to your training schedule.

    B.  Take a day off.

    If you opt for A, you’re basically telling the entire world cycling is more important than: rest, family, work, reading, hot chocolate, watching movies, sleeping in, long dinners, a fireplace, singing (in the rain), visiting friends, writing letters, etc

    If you opt for B, you’re basically telling the entire world life you love every season of life… the sunny and the (occasional) rain.

    Soak it in.

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    USA Cycling’s “Race Predictor”

    Feb 16, 2016
    by
    Todd Brown

    USA Cycling’s “Race Predictor” is maddeningly accurate, kinda. The sooner you sign up the higher it ranks you… because you are among the few eager beavers who sign up early. The “pros” wait until the last minute. Why? I dunno. To psych each out? To mess with the promoter? To be sure they only sign up..

    race predictor

    USA Cycling’s “Race Predictor” is maddeningly accurate, kinda.

    The sooner you sign up the higher it ranks you… because you are among the few eager beavers who sign up early.

    The “pros” wait until the last minute.

    Why?

    I dunno.

    To psych each out?

    To mess with the promoter?

    To be sure they only sign up when 100% ready vs risk losing to an old diesel on an off day?

    Who cares?… there’s nothing like seeing yourself ranked #1 in an event with zero chance of winning.

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    I look stupid…

    Feb 15, 2016
    by
    Todd Brown

    “You two should be out on the dance floor.” “Todd’s tired, he did a big bike race today”. (Ugh… damn woman!) I’m not on the dance floor because the lights are too bright and my dance moves will look awful.  Not, because I’m too tired. Later that night: “Lover, could we not mention the “big..

    “You two should be out on the dance floor.”

    “Todd’s tired, he did a big bike race today”.

    (Ugh… damn woman!)

    I’m not on the dance floor because the lights are too bright and my dance moves will look awful.  Not, because I’m too tired.

    Later that night:

    “Lover, could we not mention the “big bike race” as being the reason I’m not busting out my moves?”

    “Why?”

    “Because it’s embarrassing.”

    “Why?”

    “Because it’s kinda silly.  It’s just something I do for myself, to keep in shape, make friends and have fun.  And, it sounds stupid when you say it.”

    “How should I say it?”

    “Okay… and there is no right way to say it.”

    “Then you better dance with me next time.”

    “I look stupid when I dance under bright lights.”

    “Well, which stupid do you want to be?”

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    How To Win The Race

    Feb 12, 2016
    by
    Todd Brown

    First, you must decide what is a win. Finishing? Beating you friends? Reaching a new PR? Breaking into the top 10? Standing on the top step of the podium? Winners know what winning is.

    First, you must decide what is a win.

    Finishing?

    Beating you friends?

    Reaching a new PR?

    Breaking into the top 10?

    Standing on the top step of the podium?

    Winners know what winning is.

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    5 easy tricks to a lean, mean racing machine

    Feb 11, 2016
    by
    Todd Brown

    1.  Pick up a barbell that equals how much weight you want to lose. Imagine tossing that overboard on your next climb, or hanging it in the back of your buddy’s jersey. It’s a lot more than just the weight, it’s also all the resources that tissue is using – oxygen, nutrients, blood.  Think about that..

    1.  Pick up a barbell that equals how much weight you want to lose.

    Imagine tossing that overboard on your next climb, or hanging it in the back of your buddy’s jersey.

    It’s a lot more than just the weight, it’s also all the resources that tissue is using – oxygen, nutrients, blood.  Think about that extra insulation on a hot day.

    Getting your mind set on what that weight means is huge, and huge is not good.

    2.  Weigh yourself daily.

    Right after you get up, take care of business in the bathroom – pee, poop, cut your hair, trim your nails… get on the scale.

    Look at that number.

    If it’s higher than yesterday, what did you screw up on your diet?

    If it’s lower than yesterday, what did you do right?

    Track it daily in an app like Happy Scale.

    You will know instantly what that milkshake at 9pm did to you.

    3.  Do weight-based training… not weight training.

    Climb hills often, and look at your times.

    Do pull ups.

    Thrashing your friends on a long, straight, slight down hill is not going to help.  Climbing with skinny guys helps.

    Give your body reasons to be leaner.

    4.  Eat real food, early.

    Huge breakfast, good size lunch, puny dinner.

    You know what eggs look like, steak looks like, tomatoes look like, bananas look like, avocados look like.

    If you can’t identify the ingredients of what you are eating, it’s probably not real food.

    Real Food + Real Early = Real Results

    5.  Drink lots of water.

    Most of the time you think you are hungry, you are really thirsty.

    Drink early, and drink often, but don’t drink late in the day unless you want to get up all night.

    Let’s set the table:  Chris Froome produces less power now than when he first joined the pro peloton.  Chris Froome demolishes the competition.  One reason (confirmable), he weighs 20 lbs less than he did in 2007.

    …. now pass me the 85% dark chocolate.

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    My goal last year was to ride less, and get faster

    Jan 27, 2016
    by
    Todd Brown

    My goal last year was to ride less, and get faster. Mission accomplished. My unwritten, back of the mind goal was to keep the riding around 10 hours/week. Can’t say it was shocking that Strava had me down for 521 hours in 2015, but I was a little surprised at how spot on my estimate..

    fontana face shot

    My goal last year was to ride less, and get faster.

    Mission accomplished.

    My unwritten, back of the mind goal was to keep the riding around 10 hours/week.

    Can’t say it was shocking that Strava had me down for 521 hours in 2015, but I was a little surprised at how spot on my estimate was.  Of course, that includes vacation weeks, sick days etc… but still…

    10, is less than 12 and less than 15 and a lot less than 20.

    Why 10?… because I have other things I want to accomplish… things that actually matter.  Not that being in great shape doesn’t matter, right?

    How?… we’re talking how I got faster – I’ll be brief here, and more detailed later.

    First, I rested more.

    Second, I lost weight.

    Third, I kept my equipment in great condition.

    Fourth, I rode with faster (than me) guys.

    Getting faster in less time is kinda like a giant ball of yarn, it’s gonna take me a bit to unravel it all… but I promise I won’t hold back, and I’ll keep sharing what works and what doesn’t work.

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    Sometime you just have to pick one.

    Jan 24, 2016
    by
    Todd Brown

    Sometime you just have to pick one. Right now I pick to focus on MTB Marathon Champs. I’m picking this over MTB XC Champs, Whisky 50, Leadville, all the road races… because, it’s the one I stand the best chance of winning. You have to pick one, or the training just isn’t good enough… quickly..

    Sometime you just have to pick one.

    Right now I pick to focus on MTB Marathon Champs.

    I’m picking this over MTB XC Champs, Whisky 50, Leadville, all the road races… because, it’s the one I stand the best chance of winning. You have to pick one, or the training just isn’t good enough… quickly you become jack of all trades master of none.

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    The new SPEED kit

    Oct 05, 2015
    by
    Todd Brown

    You want a kit that’s as aero as possible… take advantage of these details on your next kit. Hide your zipper in the Zipper Garage.  Don’t let that thing flap around in the wind, hide it. Your Speed arm band provides excellent compression and an invisible air profile. Stay cooler with our aerolite mesh side panels...

    You want a kit that’s as aero as possible… take advantage of these details on your next kit.

    Hide your zipper in the Zipper Garage.  Don’t let that thing flap around in the wind, hide it.

    zipper garage

    Your Speed arm band provides excellent compression and an invisible air profile.

    speedsleeve

    Stay cooler with our aerolite mesh side panels.

    aeromesh

    Your Speed leg bands keeps the your bib in place, provide excellent compression and an invisible air profile.

    speedleg

    Keep your valuables locked up in the zippered pocket and you visible with the reflective aero cover.

    aeroreflective pocket

    We use this design to highlight the quality of our printing, notice how the design flows from Jersey to Bib.

    front of speed kit

    … the design shows how well your panels will line up, across the pockets, across the zippers too.  This looks like a skin suit, but it’s our Speed kit.

    back of speed kit

    print details

    For visibility on the road, we printed the butt panel or our Speed bib in our yellow.

    butt panel of speed kit

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    Save a cycling life… invoke rule #1

    Sep 17, 2015
    by
    Todd Brown

    Your friend finally got a bike and starts riding… to save his cycling life you must invoke Rule #1. You could have a heart to heart over a latte, or just forward this email. Secret rule number 1:  Never, ever, ever skimp on the bib! You’re sitting on that thing… for hours!  Your bib must:..

    Your friend finally got a bike and starts riding… to save his cycling life you must invoke Rule #1.

    You could have a heart to heart over a latte, or just forward this email.

    Secret rule number 1:  Never, ever, ever skimp on the bib!

    You’re sitting on that thing… for hours!  Your bib must:

     be comfy, caress you, protect you,

    through mud, rain, dirt and sun and sweat.

    This is the union of all unions.

    You screw up your bib choice and that union is gonna end quickly and ugly.

     Newbs don’t get this

    They are so freaked out over Lycra they buy the cheapest thing possible knowing/thinking/hoping they’ll toss it after one ride.

    Whoops… even cheapo bibs are so much better they keep wearing them, eventually wasting hard-earned dollars on chamois butter.

    That’s not you.

    You know better

    You know quality bibs are the apparel equivalent of an outrageously expensive carbon fiber frame.

    We have a team so thrifty, they buy the cheap jersey and come to us for the bib.

    Why would you do that?

    Because it matters!

    Great bibs shouldn’t cost you an arm and a leg… they should just be great.

    1. Your bibs should be made of Italian fabrics, they are the best.  The Italians are so into fabrics and fashion and cycling!  Don’t experiment, they’ve got it mastered.
    1. Every single panel of the bibs you choose should be made of 100% polyester because polyester is the softest and most elastic of fabrics. And those panels need to be expertly cut every time and comprised of just the right polyester so you get the perfect amount of compression.  Plus, when you use polyester, you can print every single panel and create striking designs.
    1. Your bibs should have a pad that fits like a loving glove, no matter how long you ride.  The pad should be anatomical perfection, and gender specific.  It should be stretchy.    And, AND!, the pad has got to be placed and sewn in the correct location.  Critical stuff here.  Get it wrong and you’ll look like a banana smuggler and feel a lot worse.

    At the end of your ride, you must lovingly and thankfully step out of your bibs…

    you might want to stay in them all afternoon…

    Take a shower.  Clean up.

    Wash your bibs inside out, so the print stays crisp.

    Air dry your bibs after the spin cycle.

    Take care of your bibs and they will take care of you.  Really.

    Should you be having anything less than an awesome experience with your bibs, you may want to check out our line up.

    We’ll make sure you feel as warm and cuddled as your bits and pieces will when you ride in our bibs.

    May all your rides be comfortable!

    PS… our latest kit, called Speed, could be just what your looking for.

     

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    Skipping School

    Sep 15, 2015
    by
    Todd Brown

    It’s Tuesday morning, and it’s raining… and I stayed in bed and skipped the TMWC. Now what if this turns out to really be an El Nino year? 1.  We’ll get all kinds of random training in, making us more like surfers who depend on good waves to surf their arms off and no waves..

    IMG_0371

    It’s Tuesday morning, and it’s raining… and I stayed in bed and skipped the TMWC.

    Now what if this turns out to really be an El Nino year?

    1.  We’ll get all kinds of random training in, making us more like surfers who depend on good waves to surf their arms off and no waves to recover and wait for more great surf.

    2.  We’ll have many days of hero dirt vs many days of moon dust.

    3.  We might… just might… Man and WOman up and learn to ride with wet socks for more than 10 minutes because it’s Tuesday and that’s what we do.

    Until next week… #nomatterwhat.

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    “That’s right! Ice… man. I am dangerous.”

    Sep 05, 2015
    by
    Todd Brown

    Well, hell. Jeff, my great friend, riding buddy of 30 years, confidant and all around nicest person you’ll ever meet is in the hospital, under the knife… 50% of his bike-related hospital trips (6) have been on rides with me, two within 15 months. %^&*, is about all I can say about this. His wife..

    do not jump

    Well, hell.

    Jeff, my great friend, riding buddy of 30 years, confidant and all around nicest person you’ll ever meet is in the hospital, under the knife…

    50% of his bike-related hospital trips (6) have been on rides with me, two within 15 months.

    %^&*, is about all I can say about this.

    His wife is not happy, with either of us.  We’ll probably be banned from ever riding together again.  Can’t say I blame her one bit.

    We’re just a couple of 53-year old knuckleheads… doing what we love.

    This time we were on Tidal Wave, a rockin’ mountain bike trail with humongous banked turns and more than a few some what large table top jumps.

    We had just watched what looked like a helmet mounted to a bike rip the course, getting massive air.  The kid was probably 10.  He even had a GoPro.

    It looked so fun, “let’s just roll” the course.

    It was fun.  Super fun.  Even when Jr took a tumble and shredded his kit it was fun.

    We HAD to take a second run.  The park was closed, lifts were stopped.  We were the last kids on the mountain.  Boys being boys, we rode past the Do Not Ride Up Trail sign to the very top.  Epicness awaited.

    I begged to rest for moment, to get some air in my sea-level lungs.  The locals acquiesced.

    Fresh and ready, we entered the course slowly.  There was no jockeying for position, just a simple roll out and down the course with huge grins.

    The builder of the course is a genius.  In no time, you get in a rhythm and quickly gain confidence and speed.

    Zooooooooooom.

    I waited at the bottom.  And waited.

    I was riding backup.  It was very steep.

    Matt rolled around a corner towards me.  He had started last.

    Jeff was not good:  left clavicle in 3 pieces, right wrist in two pieces.

    The long walk to the car, was long, too long.

    Short drive to the hospital….

    “Now the doctor came in stinking of gin
    And proceeded to lie on the table
    He said Rocky you met your match
    And Rocky said, doc it’s only a scratch
    And I’ll be better I’ll be better doc as soon as I am able.”

    Rocky Raccoon – Lennon/McCartney

    … heal fast my fast friend.

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    Writing in a stranglehold

    Sep 01, 2015
    by
    Todd Brown

    So, I’m going to write a book. This topic has been burning and brewing for way too long. The question I have right now is can I write the entire book while listening solely to Ted Nugent’s Stranglehold?

    So, I’m going to write a book.

    This topic has been burning and brewing for way too long.

    The question I have right now is can I write the entire book while listening solely to Ted Nugent’s Stranglehold?

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    I. Engine

    Aug 09, 2015
    by
    Todd Brown

    Kozo Shimano said, the problem with cycling is the engine is weak. Ouch. He was right. We are weak. My motorcycle ripped. It had 50 horses. We are clever. On bikes we sprint faster than horses and soar like eagles. Eat great. Get rest. Take care of your engine.

    Kozo Shimano said, the problem with cycling is the engine is weak.

    Ouch.

    He was right. We are weak.

    My motorcycle ripped. It had 50 horses.

    We are clever.

    On bikes we sprint faster than horses and soar like eagles.

    Eat great. Get rest.

    Take care of your engine.

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    Sprinting

    Aug 07, 2015
    by
    Todd Brown

    13 hours ago Kevin Wayt Great race tonight TB! 11 hours ago Kevin Wayt Wish I could sprint with you guys at the end…:-( 11 hours ago Todd Brown PEDALindustries You can Kevin. We just need to work once it. I’ll show you a few tricks pre race next week.11 hours ago Kevin Wayt Great! Can you lend me some power..

    1. 13 hours ago
    2. Kevin WaytKevin Wayt Great race tonight TB! 11 hours ago
    3. Kevin WaytKevin Wayt Wish I could sprint with you guys at the end…:-( 11 hours ago
    4. Todd Brown PEDALindustriesTodd Brown PEDALindustries You can Kevin. We just need to work once it. I’ll show you a few tricks pre race next week.11 hours ago
    5. Kevin WaytKevin Wayt Great! Can you lend me some power too :-) 11 hours agoRemove
    6. Todd Brown PEDALindustriesTodd Brown PEDALindustries No. But I can show you how to get some power on your own and how to steal some from others (I guard mine like a squirrel guards his nuts – and it does take balls to have power). Sprinting is an art form, it takes a calm, calculating devilish will. To really do it right you must commit well before the race, you must be willing to vomit, be able to hold your breath until your ears hurt, be able to turn your legs over long after they have turned to stone, and and and and and and do all this with a Gatsby-foolish grin… top down and scarf blowing in the wind on a lazy summer day. Got it? Probably not… But you can have it.2 hours ago
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    How To Ride In A Group

    Jul 21, 2015
    by
    Todd Brown

    (From TMWC FB Group Discussion) Gabriel sent me a question about tonight’s crit – should he go and what should he do during the ride.  Dave and Ryan and the rest of ya feel free to jump in here: Gabe it’s a great idea. I’ll be down there early. Warm up with me… in the meantime here are some basics..

    great park

    (From TMWC FB Group Discussion)

    Gabriel sent me a question about tonight’s crit – should he go and what should he do during the ride.  Dave and Ryan and the rest of ya feel free to jump in here:

    Gabe it’s a great idea. I’ll be down there early. Warm up with me… in the meantime here are some basics to consider:

    Always keep your fingers looped around the bars – thumb and forefinger should be touching in case you hit an unseen bump (learned this from the great Nelson Vails)


    Never overlap wheels (learned from Experience)


    Never stop pedaling – apply your brakes when needed but never, ever stop pedaling and slam on your brakes at the same time (learned from the legend Bob Bills).


    Be vigilant – trust no one to be thinking or caring about you -> IQ decreases as race duration and speed increases.


    Pay attention to wind direction – take your pulls when it’s time then get some shelter and rest.

    … and remember, it’s supposed to be fun, so have fun!

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    Never heard of that before

    Jun 10, 2015
    by
    Todd Brown

    “Never heard that before”… I’ve heard that response to one of my ideas countless times. This time, I had the idea to do a rolling road closure for our annual charity bike ride… like they do for funerals. How cool would it be if we could do the TMWC with Sheriff’s escort for the ride?…..

    sheriff escort“Never heard that before”…

    I’ve heard that response to one of my ideas countless times.

    This time, I had the idea to do a rolling road closure for our annual charity bike ride… like they do for funerals.

    How cool would it be if we could do the TMWC with Sheriff’s escort for the ride?… I’m trying to make that happen.

    Doing the unusual is never easy, but nearly always worth it.

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    Is your sale sucking your essence?

    May 22, 2015
    by
    Todd Brown

    Seems like everybody has something on sale this Memorial Weekend, and it’s got me wondering. Are we putting things on sale because business is slow or because the particular product wasn’t a seller… in other words are we blowing out the crap, are we discounting our brand equity, is the sale sucking the sexy from..

    Seems like everybody has something on sale this Memorial Weekend, and it’s got me wondering.

    Are we putting things on sale because business is slow or because the particular product wasn’t a seller… in other words are we blowing out the crap, are we discounting our brand equity, is the sale sucking the sexy from our essence?

    What would be a better way to reward our customers without using the word or concept of On Sale?

    Would an email directly to our most rabid fans with this flavor be more effective…

    Subject: We like you!

    Hi SuperRabidFan, we know you love our gear because you buy a lot of it and we think you deserve X% off this Memorial weekend.

    Here’s the new and cool stuff, and below are some things we need to move out for even more of the new and cool… the X% applies to your entire purchase – new and old.

     Thanks for being awesome!

     

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    The biggest bike race promoter is?

    May 07, 2015
    by
    Todd Brown

    Biggest hotel chain in the world? AirBnB BIggest taxi company in the world? Uber BIggest bike race promoter in the world? STRAVA

    Biggest hotel chain in the world? AirBnB

    BIggest taxi company in the world? Uber

    BIggest bike race promoter in the world? STRAVA

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    If I ride my bike today…

    May 04, 2015
    by
    Todd Brown

    If I ride my bike today… The wind will blow through my hair The sun will shine on my face My mind will clear My body will rev up I might: Meet someone new Get a flat Have an encounter with a car Slam on the brakes Find a new path or perspective Some things..

    If I ride my bike today…

    The wind will blow through my hair

    The sun will shine on my face

    My mind will clear

    My body will rev up

    I might:

    Meet someone new

    Get a flat

    Have an encounter with a car

    Slam on the brakes

    Find a new path or perspective

    Some things are given, many things are possible.

    That’s life… on a bike.

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    New Blood at USACycling… springs hope!

    Apr 30, 2015
    by
    Todd Brown

    It’s been years, no decades, since USA Cycling has made an exciting announcement. A new CEO: YOUNG. ACCOMPLISHED.  Here’s to much success for Derek Bouchard-Hall. After retiring from cycling in 2002, he attained an MBA from Harvard Business School and began a career in consulting with Ernst & Young in Boston and then with McKinsey..

    It’s been years, no decades, since USA Cycling has made an exciting announcement.

    A new CEO: YOUNG. ACCOMPLISHED.  Here’s to much success for Derek Bouchard-Hall.

    usa cycling ceo

    After retiring from cycling in 2002, he attained an MBA from Harvard Business School and began a career in consulting with Ernst & Young in Boston and then with McKinsey in London. At McKinsey, Bouchard-Hall focused on designing and implementing change programs across a range of commercial and governmental organizations. He joined Wiggle in 2011 where he rose to assume leadership of the international business of the rapidly growing global online retailer.

    read more

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    I don’t need to be the fastest…

    Apr 22, 2015
    by
    Todd Brown

    I don’t need to be the fastest guy on the ride, I just want to ride with people that are getting faster.

    I don’t need to be the fastest guy on the ride,
    I just want to ride with people that are getting faster.

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    2 things all champions know

    Feb 26, 2015
    by
    Todd Brown

      All champions know exactly what they want.  They can see it, taste it, feel it, touch it, hear it.  What they want is crystal clear. More importantly they know why they want it. No matter how gnarly the challenge if the why is big enough, the how always presents itself. When the champion arrives..

    be a champion

     

    All champions know exactly what they want.  They can see it, taste it, feel it, touch it, hear it.  What they want is crystal clear.

    More importantly they know why they want it.

    No matter how gnarly the challenge if the why is big enough, the how always presents itself.

    When the champion arrives at the destination sublime satisfaction is there to greet, because the champion knows why it had to happen, had to be.

    This TED talk is awesome.

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