THE KNOWLEDGE CHEAT CODE
MOST PEOPLE don't know this. Some do, like the great Steve Jobs. Meanwhile, we have this amazing cheat code...
... for insider knowledge.
Take today's ride.
Love Watts brought his wife's best friend's husband, and let me know he's a triathlete.
Here's the beauty of riding with someone.
Because when his wife's best friend's husband told me he was brand new to the gravel scene, I thought...
... Oh boy! This cat is gonna get wrecked once we hit the dirt.
Nope.
Dude can shred.
Guess what else?
My friend's wife's best friend's husband, who had been to our town many times, had no idea how amazing the gravel riding could be here in "suburbia".
Quite canyons.
Canopied trees.
Miles of single track.
What Steve Job's knew is if he went on a long walk with someone he could really get to know them.
It's the same with us.
While humanity zips around in cars...
... we go for ride, run or swim and get to know humans
and the places they live.
===
Black Friday.
I see all the unbelievable sales and savings, and sometimes I wonder..
- is it something a company does when the import gear made with slave labor in China?
- are my competitors that desperate?
- if it's such a great strategy, why don't the greatest brands like Apple, Cervelo, Tesla, Belgian Waffle Ride, Luis Vuitton, Kask, Tiffany, do it?
... seems like a good way to cheapen, destroy a brand.
But, what if it's a way to reward the loyal, cult following we have developed..
... for example my friend's wife's best friend's husband has three of our RaceDay bags.
How cool is that?
So, here's the deal.
Since you passed the test,
since you know me.
Use this code, TNX24, to save 20%.
It is only good through the 29th of November 2024.
Yes, I know it's not a mind blowing discount, but you know...
... we make our bags and apparel right here in the USA.
Quality.
===
166.9 lbs
8ish hrs sleep (10pm-555am)
No Strength Work
10 minutes recovery
30 minutes reading + Journaling