Nov 10, 2020

THE 4 LETTER WORD NO RIDER WANTS TO HEAR

THERE'S A LOT OF SALTY LANGUAGE IN THE OL' PELOTON. Some from the couthless. Some from the dropped. Some from the flatted. But, none of it comes close to the 4 letter word bike riders don't want to hear...

... and, yes, I do mean to shame them.

Don't get me wrong, bike riding is a wonderful thing to do. It's just that, there's a whoppingbig difference between riding and racing.

Riding is fine.
Racing is refined.
Riding is fun.
Racing is damnfun.

Have you guessed the 4 letter word? Trust me, riders don't want to hear it... and e-riders, bless their lowbeating hearts, disdane it.

WORK.

There.

I said it.

There is no other way to master the bike without racing. It doesn't have to be formal, and 99% of the time it's not. So don't fret your germfearingself with visions of failure. There's plenty of racing to do all by your lonesome.

When we really work at getting better, 'cause that what racing does, we have the potential to maximize our... uh, potential. Ya follow?

Hobbying around is dandy, and if you're on an electric motorcycle with pedals at least you're outside - and I don't mean the elderly and those battling disease, I mean the young and lazy.

I was reminded of this when Rocky shared the video that inspired him to ride MTB as a wee highschooleree. The riders aren't pinned up, the bikes aren't plated, but they are going all out... on the jagged edge of megadanger. Watching those cats inspired him to build jumps and let it all hang out.

That's racing.

It takes work. Lots of it.

Work. Work. Work... your lycracovered hiney off.

There's no substitute for the results of cycling mastery...

... I mean, if you're into that sort of thing...

... if you're not, mediocrity is coo'

Nah... we're into mastery over here. We're also into riding and racing the very best.

So, we created the great and amazing ENVE™ Wheel Giveaway.