IS YOUR ARG HIGH ENOUGH?

IS YOUR ARG HIGH ENOUGH?

THE GREAT JIM COLLINS enlightened the business world to the BHAG - the Big Hairy Audacious Goal. I'd like to advance that a little further to...

... the ARG.

The Absurd Race Goal. 

You wanna know why?

Actually, a better question is...

... what is so great about an ARG?

Well just the fact that...

  • it seems impossible
  • nobody believes we can do it
  • there's a possibility we might die trying

... makes it seem absurd.

To outsiders.

Not to us.

Because we'll have to...

  • radically change our training
  • dynamically improve our equipment
  • reject anything that takes us off mission

... it's an irresistible challenge.

Anything less isn't going to...

... inspire us to reach further than ever before.

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166.3
8 hrs sleep
PushUps PullUps
20 minutes stretching
90 minutes Reading/Journaling
98/-20 (fitness per Training Peaks)
0 min vision therapy

https://www.strava.com/athletes/10248