As we prepare for the final TMWC of 2012, I wanted to give a shout out to the pioneers.
About 10 years ago I moved out to Coto and told..
Example: Team Un-named just cut a deal to buy directly from Builder-X.
Tribes have the power, more than ever.
If you’re not building..
We’re so hip, spending most of our wake time in front of a small glass window peering into the moving I/O’s of our counterparts and..
So much of smooth, effortless cycling is about you.
Your attitude determines everything.
It’s about your approach, your confidence, your..
How is it that new guy gets a zillion flats while the group waits/helps to fix/or just rides on?
It’s called Luck.
How is it that new guy..
Boys, are you insane*… really, are you content having Ford drill you into submission each week?
I’m not happy with that… so here’s what..
The funny thing about paying my dues with my time and talents in anything is that I always seem to receive much more than I ever..
Chinese Proverb –
If we don’t change our direction, we’re likely to end up where we are headed.
Before 16 year old Jay can attempt surfing a true killer, Mavericks, he must pass his mentor’s tests.
When everybody is doing the Black Friday promo, why aren’t we doing Gobble Wednesday?
… some folks just want to gobble up a great deal..
I laid in bed at 5:50am. To ride or not to ride? Roll over and sleep I told myself. 5:58, trying to sleep rarely works for me. 6:07,..
by Todd Brown (Previously printed in Competitor Magazine)
After a 35-year span of racing and riding all sorts of two wheelers, I can..
Watching is NOT Doing.
While watching a great cyclist on TV or Live is thrilling and even inspiring it will not actually make me faster..
Train with the best, and lift the rest.
It’s not a mantra, it’s a goal.
To keep myself sharp, I constantly search out the best riders and..
“Dad was always the force behind me.”
While eulogizing his father, my cousin shared the story of his first two wheeler.
At age 7, he was..
For years, I’ve dreamt of having the best and brightest in cycling come to Orange County and share the treasures in their minds.
Today, in our business, the shops and teams and events that are selling the most apparel are those with options – colors, designs, patterns, fabrics, etc.